Home / Knowledge / News / Apparel/Garments / MFS comes up with 'TisT' (Tomorrow is Today)
MFS comes up with 'TisT' (Tomorrow is Today)
13
Jan '11
The Blue Zone at MUNICH FABRIC START is set to step up the pace even further. Under the slogan “Tomorrow is Today” or “TisT“for short, it makes the future its agenda. The centerpiece of this visionary concept, already featured at the next event on 1 and 2 February 2011 in Hall 5, lies in presenting two seasons.

Depending on their respective focus, denim and sportswear brands will now be given the opportunity to see not only the current “regular“ 2012 Spring/Summer season with the currently registered 47 international exhibitors but also isolated examples of initial ideas and developments for the 2012/2013 Autumn/Winter season. By anticipating the next season the future moves closer and sourcing is given a new creative dimension.

Sebastian Klinder, CEO of MUNICH FABRIC START Exhibitions GmbH, stresses: “It is important for us to create a platform for the needs and requirements of the various groups of visitors we welcome to the Blue Zone. The creative minds in the sector can already find first and extremely early developments for the 2012/2012 Autumn/Winter season with several weaving mills.

“Needless to say, the Blue Zone also showcases the 2012 Spring/Summer collections in sync with the classic seasonal cycle, which are also important and just right for the production-oriented group of visitors at this point in time. The key point here is that no party involved wishes to burn out topical collection ideas or fuel a “the earlier – the better” race. Instead, the market stimulates radical rethinking today and entirely new foresight in the cooperation between individual market players beyond traditional cycles and paths.”

After the first update of the Blue Zone for the previous event in September 2010 involving – among others – a new stand and hall concept, MUNICH FABRIC START now sets new accents in terms of content and, hence, new standards for the international textile exhibition business. To this end MUNICH FABRIC START succeeded in winning over Umberto Borochetto as a strong partner for planning and realisation. For years this Italian has been intimately linked with the denim industry and has along with his team enjoyed acclaim as a denim specialist and visionary pioneer.

Despite this reorientation the Blue Zone will remain attached to the principal trade fair MUNICH FABRIC START with its over-arching ranges. This is and will be a basic idea for the new concept, too.

All-in-One: Visions plus Business
Launching “TisT” MUNICH FABRIC START will remain true to its pioneering role. Established in 2003 it started the international tradition of denim trade fairs with the Blue
Zone. Even the idea to found it 15 years ago was visionary when it brought together weaving mills with their customers at a very early stage in the season based on a workshop idea. This same approach is now also taken by “TisT“ with its preview collections.

The preview collections for Autumn/ Winter 2012/2013 are “red hot” and absolutely exclusive. The number of exhibitors in the Blue Zone, who will already bring socalled “early birds” in early February, is limited to eight to ten reflecting the number of denim brands that will take an interest in them. The timing, however, is perfect because it is scheduled four weeks to the “mill weeks”, i.e. the weeks when the denim brands traditionally kick off initial ideas with their weaving mills at their premises.


Must ReadView All

Indian govt approves special package for leather, footwear

Textiles | On 16th Dec 2017

Indian govt approves special package for leather, footwear

The Union Cabinet chaired by PM Narendra Modi has approved a special...

EU parliament resolution calls for Cambodia sanctions

Apparel/Garments | On 16th Dec 2017

EU parliament resolution calls for Cambodia sanctions

Following the ongoing crackdown in Cambodia on the opposition and...

Affordable prices to be hit if US pulls out of NAFTA: NRF

Apparel/Garments | On 16th Dec 2017

Affordable prices to be hit if US pulls out of NAFTA: NRF

US retailers’ ability to offer consumers quality products at...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Top executives
Textile & apparel bodies

The decision is transformational

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.1%
No
13.8%
Skip
18.1%

Total Votes: 94

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.8%
No
29.8%
Skip
7.4%

Total Votes: 94

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
9.6%
Skip
3.2%

Total Votes: 94

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.9%
No
8.5%
Skip
9.6%

Total Votes: 94


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search