Peekaboo Beans appoints Tamara Mimran to BoD

15 Jul '19

2 min read

Pic: Peekaboo Beans

Peekaboo Beans has announced that Tamara Mimran, merchandise director of Mimran, has been appointed to the Board of Directors of Peekaboo Beans. Peekaboo Beans is a children’s apparel brand with a focus on ethically produced clothes that are intentionally designed to inspire play. The Mimran family are behind some of Canada’s biggest fashion names.

Together with her brother and father, Mimran manages over ten different licenses world-wide for the Alfred Sung brand. She has also overseen the branding, designing, and partnership development for Pure Alfred Sung, a direct-to-retail partnership with Zellers Canada; the line made over $100 million in retail sales in its last year before Zellers sold to Target. In addition to this, Mimran designed and developed the fashion line Moon, which launched in Canada exclusively at The Bay. Shortly after, Mimran played a key role in taking MOON international with Bloomingdales and select specialty retailers in the US, the company said in a press release.

“We are very excited to welcome Tamara to the team. The Mimran family has an iconic legacy in Canadian fashion and Tamara’s experience with developing brands internationally will be of great use to us, as we continue to expand our reach to loyal customers all across North America,” Traci Costa, founder and CEO of Peekaboo Beans said. (GK)

Fibre2Fashion News Desk – India

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