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Roberto Cavalli unleashes S/S 2013 campaign

January 21, 2013 (Italy)

The new Just Cavalli Spring/Summer 2013 advertising campaign evokes the life, the colours and the richness of the sea, combined with the atmosphere and light of the most beautiful Mediterranean coasts.

Aline Weber, Emily Di Donato, Ginta La Pina, Chris Bunn, Chris Petersen and Thomas Guarracino are the protagonists of the fascinating and exciting images, where glamour and seduction are linked to contemporary youthfulness.

The creative evolution of the brand, which draws inspiration from the new generation, is a reference point for all young people who want to live their everyday life with sensuality and passion.

Giampaolo Sgura shot the images in the beautiful island of Ibiza, famous for its entertainment and the beauty of its wild nature, and is among the favorite destinations for the stylish young generations who love to savour every moment of their life intensely and surprisingly.

The golden beaches and crystal waters represented the ideal background for a group of young men and women who interpreted the sense of freedom of the Just Cavalli Spring/Summer 2013 collection in a natural and confident manor.

The creative suggestions are inspired by Roberto Cavalli’s personal photographs: animal prints combined with floral designs or prints featuring nature and marine life become the undisputed protagonists of this collection for men and women. 


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