Flipkart recently celebrated the first anniversary of its Samarth programme, launched to build a sustainable and inclusive platform for under-served, domestic communities and businesses to empower them. It introduced a host of benefits for its seller partners, including a full commission waiver for the first six months for any seller on-boarded.
After six months, these sellers will be charged a 5 per cent commission at par with industry standards, giving them greater scope to grow their business online as they face social and economic challenges.Flipkart recently celebrated the first anniversary of its Samarth programme, launched to build a sustainable and inclusive platform for under-served, domestic communities and businesses to empower them. It introduced a host of benefits for its seller partners, including a full commission waiver for the first six months for any seller on-boarded.#
Further, Flipkart Samarth sellers will be granted free cataloguing support for a limited number of products, advertising credits for the first month to help them garner prominent visibility on the platform, registration and listing training to hand-hold them as they familiarise with e-commerce and constant seller support along with a dedicated space in Flipkart’s fulfilment centres, the company said on its website.
These benefits are aimed at easing the onboarding and selling journey of these under-served communities and will enable them in transforming their their digital footprint.
Today, Flipkart Samarth supports the livelihood of over 6,00,000 artisans, weavers and craftsmen across the country and is working towards bringing more such sellers to the platform.
Flipkart, through the Samarth initiative, has been working closely with non-governmental organisations, government bodies and livelihood missions to reach a large number of rural entrepreneurs, with a special focus on women-led enterprises, differently-abled entrepreneurs, artisans and weavers. These communities often face obstacles such as lack of access to working capital, poor infrastructure and inadequate training.
Fibre2Fashion News Desk (DS)
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