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GBMI appoints new Senior VP of global marketing
01 Feb '06
2 min read
Global Brand Marketing Inc (GBMI), the world's fastest growing multi-branded fashion company, has informed the appointment of Bruce MacGregor to Senior Vice President of Global Marketing.
MacGregor will be responsible for overseeing all aspects of global marketing brand strategies, media buying, public relations, celebrity and sports promotions, and all creative direction.
Killick Datta, Chairman and Chief Executive Officer of Global Brand Marketing Inc, said, "Bruce is a proven leader who brings extensive experience from accomplished brands."
"With his distinct knowledge of global markets, I am confident that Bruce will bring an invaluable strategic and organizational vision to GBMI's marketing efforts worldwide," he added.
MacGregor joins GBMI with over 20 years of experience with established brands, small start-ups, high growth and turnaround companies.
MacGregor, specializing in brand management, strategic planning, merchandising and international operations, has served in senior executive positions at companies such as Chairman, CEO and President of Pacific Peak Investments, Chief Operating Officer of Razor USA, LLC, President and COO of LA Gear Inc, President and CEO of Deja Inc, and Vice President of Marketing for Avia Group International.
MacGregor will be based out of GBMI's corporate office in Santa Barbara, CA and reporting to Chairman and CEO Killick Datta.
Global Brand Marketing Inc is the majority owner of Pony, owner of Dry-shoD and FunFlopps brands, retail store chain Global Feet, and is the authorized global footwear licensee of Diesel, XOXO, Nautica, 7 For All Mankind, Harlem Globetrotters, Doggy Biscuitz by Snoop Dogg and Mecca.
Based in Santa Barbara, CA, GBMI designs, develops and markets stylish footwear, apparel and accessories for men, women, and children, and is distributed in over 145 countries worldwide.
MacGregor will be responsible for overseeing all aspects of global marketing brand strategies, media buying, public relations, celebrity and sports promotions, and all creative direction.
Killick Datta, Chairman and Chief Executive Officer of Global Brand Marketing Inc, said, "Bruce is a proven leader who brings extensive experience from accomplished brands."
"With his distinct knowledge of global markets, I am confident that Bruce will bring an invaluable strategic and organizational vision to GBMI's marketing efforts worldwide," he added.
MacGregor joins GBMI with over 20 years of experience with established brands, small start-ups, high growth and turnaround companies.
MacGregor, specializing in brand management, strategic planning, merchandising and international operations, has served in senior executive positions at companies such as Chairman, CEO and President of Pacific Peak Investments, Chief Operating Officer of Razor USA, LLC, President and COO of LA Gear Inc, President and CEO of Deja Inc, and Vice President of Marketing for Avia Group International.
MacGregor will be based out of GBMI's corporate office in Santa Barbara, CA and reporting to Chairman and CEO Killick Datta.
Global Brand Marketing Inc is the majority owner of Pony, owner of Dry-shoD and FunFlopps brands, retail store chain Global Feet, and is the authorized global footwear licensee of Diesel, XOXO, Nautica, 7 For All Mankind, Harlem Globetrotters, Doggy Biscuitz by Snoop Dogg and Mecca.
Based in Santa Barbara, CA, GBMI designs, develops and markets stylish footwear, apparel and accessories for men, women, and children, and is distributed in over 145 countries worldwide.
Global Brand Marketing Inc
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