House of Pearl Fashions Ltd, the Rs 800 crore group engaged in management of entire supply chain of fashion industry, has set up a wholly owned subsidiary in USA, House of Pearl Fashions US Inc. The subsidiary will lead marketing & establishing of supply chain alliances with global brands based in North America.
“The setting up of our US subsidiary is inline with our growth strategy to become a strategic supplier to existing and potential customers in the critical US market. This will help understanding customers' business needs better as we will be working closely with them,” says Mr Deepak Seth, Chairman, House of Pearl Fashions Ltd.
He further added, “As we plan to nearly double our manufacturing capacities in India, Bangladesh and Indonesia, the US subsidiary will play a critical role in marketing and selling our world class product portfolio”
Mr. Paritosh Nath has been appointed as the Chief Operating Officer of the US subsidiary. He will be responsible for servicing the company's existing clients as well as business development.
Mr. Nath has over 20 years experience in the garment manufacturing and marketing and his strong background in product development and project implementation will help the Group extend its industry position as a global partner for multinational retailers.
Paritosh spent the early part of his career in garment manufacturing in Bangalore first at Apeego and Proline Sportswear, and later as Gokaldas Images where he helped introduce several brands into the country.