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Spanish team on LI-NING apparel at 2008 Olympics
03 Jul '07
2 min read
Li Ning Company Limited, one of the leading sports brand enterprises in China, and the Spanish Olympic Committee jointly held a press conference and signing ceremony to unveil their new partnership in the run-up to the 2008 Beijing Olympic Games.
Li Ning Company has become an official partner of the Spanish Olympic Committee and the official sportswear provider for the Spanish Olympic Delegation for the 2008 Beijing Olympic Games. This is the second national team to partner with Li Ning Company for the 2008 Beijing Olympic Games; subsequent to a similar arrangement with the Swedish Olympic Delegation.
The press conference was attended by Mr. Juan Antonio Samaranch, Honorary President of the International Olympic Committee. He gladly accepted on the same occasion the invitation to be the honorary advisor to Li Ning.
Mr. Liu Peng, Director of the General Administration of Sports, also sent a congratulatory message to the Chinese and Spanish sides on their cooperation. In addition to Samaranch, other guests witnessing the announcement of this memorable partnership included Mr. He Zhenliang, an International Olympic Committee Executive Member and Honorary President of China's Olympic Committee; Mr. Tu Mingde, vice president of China's Olympic Committee; and Mr. Li Ning, China's former Olympic champion and Chairman of Li Ning Company.
Commenting on the partnership, Mr. Li Ning said, "Li Ning Company set out on its Olympic journey in 1992 at the Barcelona Olympic Games in Spain. Spain has enjoyed deep-rooted relations and friendship with Chinese sports and with China's leading sports brand. Our partnership with the Spanish Olympic Committee constitutes an extension of the cross-cultural goodwill."
Li Ning Company has become an official partner of the Spanish Olympic Committee and the official sportswear provider for the Spanish Olympic Delegation for the 2008 Beijing Olympic Games. This is the second national team to partner with Li Ning Company for the 2008 Beijing Olympic Games; subsequent to a similar arrangement with the Swedish Olympic Delegation.
The press conference was attended by Mr. Juan Antonio Samaranch, Honorary President of the International Olympic Committee. He gladly accepted on the same occasion the invitation to be the honorary advisor to Li Ning.
Mr. Liu Peng, Director of the General Administration of Sports, also sent a congratulatory message to the Chinese and Spanish sides on their cooperation. In addition to Samaranch, other guests witnessing the announcement of this memorable partnership included Mr. He Zhenliang, an International Olympic Committee Executive Member and Honorary President of China's Olympic Committee; Mr. Tu Mingde, vice president of China's Olympic Committee; and Mr. Li Ning, China's former Olympic champion and Chairman of Li Ning Company.
Commenting on the partnership, Mr. Li Ning said, "Li Ning Company set out on its Olympic journey in 1992 at the Barcelona Olympic Games in Spain. Spain has enjoyed deep-rooted relations and friendship with Chinese sports and with China's leading sports brand. Our partnership with the Spanish Olympic Committee constitutes an extension of the cross-cultural goodwill."
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