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prAna set to open 1st retail stores in fall
18 Sep '07
2 min read
prAna, a leading active lifestyle apparel manufacturer announced that it will open its first retail stores in Boulder, CO and Santa Clara, CA later this year.
prAna's customers performance, outdoor and active lifestyle consumers will now be able to experience the full breadth of the prAna brand in a dynamic and collaborative retail environment.
"We envision our stores becoming true destinations where members of the local community can experience and connect with our brand," said Beaver Theodosakis, president and founder of prAna.
"Our goal is to create visually dynamic spaces that provide customers with an educational and interactive retail environment."
In partnership with San Francisco-based Gensler, a leader in sustainable environmental design strategies, prAna has developed a store concept prototype that will share the brand story, engage consumers and demonstrate the company's commitment to innovation and sustainability.
Well-known for its natural beauty, outdoor recreation, diverse businesses and commitment to sustainable living, Boulder, Colorado is the ideal location for prAna's first flagship store.
Located at 1147 Pearl Street, a pedestrian-friendly and vibrant retail area in the historic district of Boulder, the store will feature approximately 3,200 square feet of selling space and a 2,800 square foot showroom.
prAna is also opening a retail store at the Westfield Valley Fair Mall in Santa Clara, CA that will feature 2,075 square feet of retail space. For the past 50 years, Westfield Valley Fair Mall has been the San Jose area's leading shopping destination.
prAna, founded in 1993, blends contemporary style with technical features and detailing into their men's and women's performance and active lifestyle apparel collections.
This summer prAna announced the addition of a premium line of outerwear conceived in Boulder through its acquisition of Scapegoat. prAna's new outerwear design and development team will be based in Boulder.
prAna's customers performance, outdoor and active lifestyle consumers will now be able to experience the full breadth of the prAna brand in a dynamic and collaborative retail environment.
"We envision our stores becoming true destinations where members of the local community can experience and connect with our brand," said Beaver Theodosakis, president and founder of prAna.
"Our goal is to create visually dynamic spaces that provide customers with an educational and interactive retail environment."
In partnership with San Francisco-based Gensler, a leader in sustainable environmental design strategies, prAna has developed a store concept prototype that will share the brand story, engage consumers and demonstrate the company's commitment to innovation and sustainability.
Well-known for its natural beauty, outdoor recreation, diverse businesses and commitment to sustainable living, Boulder, Colorado is the ideal location for prAna's first flagship store.
Located at 1147 Pearl Street, a pedestrian-friendly and vibrant retail area in the historic district of Boulder, the store will feature approximately 3,200 square feet of selling space and a 2,800 square foot showroom.
prAna is also opening a retail store at the Westfield Valley Fair Mall in Santa Clara, CA that will feature 2,075 square feet of retail space. For the past 50 years, Westfield Valley Fair Mall has been the San Jose area's leading shopping destination.
prAna, founded in 1993, blends contemporary style with technical features and detailing into their men's and women's performance and active lifestyle apparel collections.
This summer prAna announced the addition of a premium line of outerwear conceived in Boulder through its acquisition of Scapegoat. prAna's new outerwear design and development team will be based in Boulder.
prAna
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