Payless ShoeSource plans to enter Colombian market

22 Oct '07

3 min read

Payless said it believes Colombia could, in the long term, support at least 100 stores nationwide.

In keeping with Payless' strong commitment to the communities in which it operates and to philanthropic giving that benefits women and kids, Payless also said it plans to work with local foundations to donate shoes for the needy, as well as raise money for key causes affecting Colombia.

"We couldn't be happier with our partnership with Payless, which will inject a fresh new concept into the Colombian retail landscape," said Samuel Azout, leader of the Colombian joint venture partner group.

"Fashion is a right, not just a luxury. Colombians are going to be overwhelmed by Payless and what it has to offer -- a fun, inspiring shopping experience with great brands and high-quality, affordable fashion products -- all soon to be available to shoppers. Payless is a powerful partner to bring the fashion democracy to Colombia and to be involved as a partner in our community as well."

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