Home / Knowledge / News / Fashion / Hemant & Nandita tie up with Amazon.com, Neiman Marcus
Hemant & Nandita tie up with Amazon.com, Neiman Marcus
01
Sep '15
Designer duo Hemant & Nandita have announced two new associations in the International market with e-commerce giant - Amazon.com and Luxury Retail store -Neiman Marcus.

Since they launched the label in 2006, the duo has built up a base of discerning buyers, e-retail platforms and luxury boutiques across the world.

The recent association with Amazon.com is another feather in their cap. Amazon.com will be retailing an exclusive loungewear collection under the Hemant & Nandita brand name - making them the first Indian women's wear designer label to do so.

The line, which is presently available on the website, has been designed to provide comfort in classic silhouettes such as terry-backed crewneck pullovers, drawstring shorts and straight-fit sweat pants. Besides being effortlessly contemporary, these ensembles are meticulously crafted with unique and vibrant jewel embellishments for an enriched panache.

The Hemant & Nandita label is also set to launch a Cruise/Resort collection at the American luxury specialty store Neiman Marcus this month. A range of bohemian maxis, tunics and short dresses in eclectic and unique prints developed by the designers, will be retailed at various Neiman Marcus stores, as well as the e-commerce division - NeimanMarcus.com. The pronounced designs have been created keeping in mind the Neiman Marcus customer for a universal appeal and to showcase an aesthetic that reflects International trends while being steeped in Indian design ethos.

Speaking on the recent brand developments, Hemant & Nandita said, “It has been an exciting time for us and for the label. It feels great to be associated with leaders and phenomenal retailers in the International markets. First working with one of the e-commerce giants (Amazon.com) of today, and now our association with Neiman Marcus is definitely another feather in our cap. Through these ventures, and more, we are taking steps towards building our 'label' into a 'brand'. Our line of sweatshirts and loungewear pieces available on Amazon.com, and the exclusive collection for Neiman Marcus & NeimanMarcus.com have been developed especially to target a mass clientele and to represent the Indian design talent through these International retail platforms." (SH)

Fibre2Fashion News Desk – India


Must ReadView All

FDI in Vietnamese textile-garment projects on the rise

Apparel/Garments | On 24th Jun 2018

FDI in Vietnamese textile-garment projects on the rise

The European Union-Vietnam Free Trade Agreement and the Comprehensive ...

Courtesy: Alizilla

Apparel/Garments | On 24th Jun 2018

Alibaba Group sets up office in Kuala Lumpur

Strengthening its commitment to Malaysia, Alibaba Group has set up an ...

Bombay Dyeing plans to wind up Indonesian JV

Textiles | On 24th Jun 2018

Bombay Dyeing plans to wind up Indonesian JV

Bombay Dyeing & Manufacturing Co Ltd plans to wind up its loss making ...

Interviews View All

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Headhonchos
Textiles & allied industry

Textiles industry is always in the forefront in accepting latest technology

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search