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Hugo Boss launches shoe made with pineapple leaf fibres

12 Jun '18
2 min read
Courtesy: PR Newswire
Courtesy: PR Newswire

Hugo Boss has launched a new Boss Menswear shoe produced with Piñatex, a natural based material made from pineapple leaf fibres. The project represents the company’s commitment to innovation across offering as well as search for more sustainable ways to design, source, produce and finish its products. This also provides farmers additional income.

The upper of the shoe is made from Piñatex, an innovative natural based material manufactured from pineapple leaf fibres by Ananas Anam. Harvested as a byproduct of existing agriculture, the leaves require no extra resources to grow, furthermore providing farming communities with an additional income.

This textile is coloured using natural plant-based dyes. In combination with a recycled TPU sole, the shoe is 100 per cent vegan and designed to make a minimal impact on the planet Earth, while also representing the impeccable design credentials that BOSS Menswear is known for.

The overall design of the shoe reflects the sleek, casual approach that is typical of BOSS Menswear, and fits in seamlessly with other pieces from the collection.

Available in four colours, the shoes are presented in a fully recyclable and biodegradable paper box, made from 100 per cent recovered fibre, and will be sold in selected BOSS retail stores as well as in the brand's online store. (SV)

Fibre2Fashion News Desk – India

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