Home / Knowledge / News / Fashion / M&J Group participates in Kingpins China Tour 2017
M&J Group participates in Kingpins China Tour 2017
06
Sep '17
M&J Group, the internationally renowned garment-maker, is taking part in the exclusive Kingpins China Tour, being held from September 4 to 8, 2017, to show how to measure sustainability. As part of the exhibition, garment-maker aims to expand its share on the Chinese market with the innovations of START TO MEASURE applied to its brand-new SS 2019 collection.

M&J Group is presenting the AW 18/19 collection and a preview of the latest innovations and trends for the SS 2019 collection, with a special focus on printing technologies and new eco-friendly applications on denim. Moreover, the whole production is monitored with START TO MEASURE, applied for the first time to the entire collection. START TO MEASURE is the only and real fact-checker on sustainable change, a true cutting-edge technology, entirely developed by M&J Group, that allows to measure in detail the amount of resources used in the garment finishing process.

The new M&J collection merges new print design with ultra-shiny looks, while emphasising American 50’s classic looks, taking inspiration from the Barbie doll iconic world as well, re-interpreting the allure of an era. The new collection also presents some of the most innovative eco-dyeing used effects, taking a new direction compared to the traditional natural worn look that characterises the M&J style.

Fabio Adami Dalla Val, head of R&D M&J Group said, “The Chinese market is a scenario where attention to sustainability in fashion is constantly growing and becoming a real driver for the whole community. We have the whole potential to emerge as a crucial player on this market, because sustainability and eco-innovations are not only products for us, given that they’re deeply rooted in our approach.” (GK)

Fibre2Fashion News Desk – India


Must ReadView All

EU renews GSP+ scheme for Pakistan 2 years

Apparel/Garments | On 24th Feb 2018

EU renews GSP+ scheme for Pakistan 2 years

Pakistani exporters can enjoy preferential duties on exports to the...

Surat wary of e-way bills

Textiles | On 24th Feb 2018

Surat wary of e-way bills

There is no respite for Surat’s textile manufacturers and retailers....

Retailers choose sides in Alibaba-Tencent battle in China

Apparel/Garments | On 24th Feb 2018

Retailers choose sides in Alibaba-Tencent battle in China

Two big Chinese firms— Alibaba Group Holding Ltd and Tencent Holdings ...

Interviews View All

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search