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Milano Unica show begins today in Shanghai
Mar '16
The ninth edition of Milano Unica Shanghai, the third appointment of the new Milano Unica World calendar begins today in Shanghai and will run till March 18.

“Last October, with a 3 per cent increase on the already excellent results achieved in the March 2015 edition, more than 4,000 selected operators visited the trade show,” a Milano Unica press release said.

The showcased textiles from 78 exhibitors include an array of materials differentiated by a variety of quality products and styles, enough to fully satisfy customer demands.

According to Milano Unica, experimentation, a taste for beauty and a careful eye to sustainability are the key aspects of the super-luxury precious materials re-interpreted in a technological vein.

“Fabrics feature high performance and the finest, almost seductive, workmanship in handmade embroidery and an exclusive array of prints,” the organiser added.

In the Trend Area, also much appreciated in the past editions; customers will have an opportunity to visit the stands knowing precisely the type of products they are looking for in their market of reference.

The exhibition is supported by the Italian Ministry of Economic Development, the Italian Trade Promotion Agency, Sistema Moda Italia, Banca Sella and Woolmark. (AR)

Fibre2Fashion News Desk – India

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