Home / Knowledge / News / Fashion / Mercedes-Benz to sponsor Amsterdam Fashion Week
Mercedes-Benz to sponsor Amsterdam Fashion Week
24
Oct '13
For the very first time in its history of nearly 10 years, the forthcoming edition of Amsterdam Fashion Week will be officially sponsored by the internationally renowned car manufacturer Mercedes-Benz.
 
Known as one of the major fashion events of the Netherlands, the new title sponsorship will help in confirming the growing global importance of Amsterdam as ‘Fashion Capital’.
 
The event’s newly branded title Mercedes-Benz Fashion Week Amsterdam would be in effect from the upcoming 20th edition, which is scheduled to take place from January 17 to 27, 2014.
 
Based on three motivating factors like connect, grow and celebrate, the Mercedes-Benz Fashion Week Amsterdam, erstwhile Amsterdam Fashion Week, will mainly focus on the creations of Dutch designers.
 
The event will serve as a common meeting ground for designers, labels, buyers, national and international media, government and semi-government agencies as well as investors to mingle and foster business relationships.
 
The consumer-oriented event, which was earlier organized by companies like Fortis and Volvo, will be divided into four segments—Catwalk, Downtown, Fashion Lab and Business.
 
Before lending its name to the Amsterdam event, Mercedes-Benz had earlier sponsored two main Dutch Fashion Foundation organized soirees—Prelude and the Dutch Fashion Awards.
 
The German automobile manufacturer also sponsors the leading fashion weeks in New York, Milan, Paris, Sydney, Melbourne, Berlin, Madrid and London.
 

Fibre2fashion News Desk - India


Must ReadView All

EU renews GSP+ scheme for Pakistan 2 years

Apparel/Garments | On 24th Feb 2018

EU renews GSP+ scheme for Pakistan 2 years

Pakistani exporters can enjoy preferential duties on exports to the...

Surat wary of e-way bills

Textiles | On 24th Feb 2018

Surat wary of e-way bills

There is no respite for Surat’s textile manufacturers and retailers....

Retailers choose sides in Alibaba-Tencent battle in China

Apparel/Garments | On 24th Feb 2018

Retailers choose sides in Alibaba-Tencent battle in China

Two big Chinese firms— Alibaba Group Holding Ltd and Tencent Holdings ...

Interviews View All

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search