Home / Knowledge / News / Fashion / Reebok to open 15 new Fitness Studios by 2016 end
Reebok to open 15 new Fitness Studios by 2016 end
26
Feb '15
In its endeavour to re-establish itself as an exclusive fitness promoting brand in India, Reebok is prepping up to launch 15 new format stores called Fitness Studios in the country by the end of 2016.

The company, which is going through an image makeover process since 2012, will not only sell sports products but would also offer yoga, aerobics and different workout classes through the new studios.

According to media reports, the Adidas Group-owned brand has recently made some changes in its product offerings to rebuild itself in the market. It has introduced new fitness-centric products and stopped selling goods like cricket bats.

By mid-2017, the firm plans to transform all its existing 300 retail stores into Fitness Hubs, a special kind of a store format which sells fitness and training products as well as specialises in community-based fitness advice, guidance and information services.

The company currently owns one Fitness Studio in Mumbai and some 130 Fitness Hub format stores in all over India. (PB)

Fibre2fashion News Desk - India


Must ReadView All

Courtesy: Fancycrave.com from Pexels

Apparel/Garments | On 22nd Jun 2018

EU's retaliatory duty on US apparel takes effect

As part of the three-pronged response outlined by the European...

NCC applauds House passage of farm legislation

Textiles | On 22nd Jun 2018

NCC applauds House passage of farm legislation

The National Cotton Council (NCC) of the US has welcomed the passage...

Courtesy: Roman Pohorecki from Pexels

Apparel/Garments | On 22nd Jun 2018

UK launches inquiry on sustainability of fashion industry

The Environmental Audit Committee of the UK Parliament has launched...

Interviews View All

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Top executives
Textile industry

Defining MSMEs on the basis of turnover makes it simpler to do business

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search