Best-known brands to present at BETA International

05 Feb '08

2 min read

BETA International exhibition is scheduled to be held on 17-19 February at NEC, Birmingham, UK.

BETA International is the world's foremost equestrian and country trade exhibition. Visitor admission is strictly trade-only and free on pre-registration.

BETA International is organised by Equestrian Management Consultants(EMC)Ltd, a wholly-owned subsidiary of the British Equestrian Trade Association(BETA). The link between BETA and BETA International ensures this exhibition is run by and for people who are an integral part of the equestrian and related trades and who care passionately about its furtherance and professionalism.

Retail buyers from the equestrian, country clothing, outdoor and pet markets visit BETA International to see products exhibited by around 400 companies from more than 20 different countries. Visitor numbers are independently audited by the Audit Bureau of Circulations(ABC).

While the best-known brands from leading international suppliers are exhibited, BETA International puts special emphasis on innovation, education and the encouragement of emerging and specialist exhibitors.

Visitors have free access to feature areas including the Fashion Show, Horse Demonstration Arena, Animal Nutrition Centre and New Product Gallery. Visiting buyers will also be first to view winning products in the BETA International 2008 Innovation Awards.

BETA International provides an unrivalled annual opportunity to network with the world's key industry players within the UK's premier exhibition facility.

BETA International

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