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17th Annual European FiFi Awards coming soon
Feb '08
In 2008, The Fragrance Foundation, the non-profit educational arm of the international fragrance industry, will honor the Best Men's and Women's 2007 Fragrance Introductions in the countries listed below.

Countries: France, Germany, Italy, United Kingdom

Purpose: To recognize the growing globalization of the fragrance industry and its sensory and aesthetic contributions to societies around the world.

European Awards: At industry receptions in each participating country in spring 2008, the fragrance winners in all categories (mass fragrances, prestige fragrances, niche fragrances, packaging, advertising, classic fragrances, etc.) will be announced and honored.

American Awards: Tuesday, May 20, 2008
- Park Avenue Armory

The Fragrance Foundation cooperates with the Accademia del Profumo in selecting the European "FiFi" winners from Italy and utilizes the Accademia's initial nominating and balloting procedures.

The Accademia's best men's and best women's prestige fragrances are accepted by the Foundation as its "FiFi" winners in Italy.

The Fragrance Foundation

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