Interviews
Consumers to still spend for Mother's Day – NRF
22 Apr '08
3 min read
Shoppers will also spend $1.6 billion on gift cards/gift certificates, $696 million on housewares and gardening tools and $672 million on greeting cards.
The majority of consumers shopping for Mother's Day gifts will head to specialty stores (35.0%), discount stores (25.7%) and department stores (28.8%). Others will shop at specialty clothing stores (6.6%), online (18.3%) and through catalogs (3.4%).
Young adults aged 18-24, many of whom have wives, mothers, grandmothers and sisters, will spend the most at an average of $170.71. The 25-34 year-old age group will spend an average of $153.17, followed by 35-44 year-olds who will spend an average of $145.86.
“Consumers will be very cautious with their wallets this Mother's Day, heeding mom's advice that she really doesn't need much,” said BIGresearch Vice President of Strategy Phil Rist. “Gas prices and other economic issues will still be at the forefront of people's minds as they shop around for the perfect gift for mom.”
The majority of consumers shopping for Mother's Day gifts will head to specialty stores (35.0%), discount stores (25.7%) and department stores (28.8%). Others will shop at specialty clothing stores (6.6%), online (18.3%) and through catalogs (3.4%).
Young adults aged 18-24, many of whom have wives, mothers, grandmothers and sisters, will spend the most at an average of $170.71. The 25-34 year-old age group will spend an average of $153.17, followed by 35-44 year-olds who will spend an average of $145.86.
“Consumers will be very cautious with their wallets this Mother's Day, heeding mom's advice that she really doesn't need much,” said BIGresearch Vice President of Strategy Phil Rist. “Gas prices and other economic issues will still be at the forefront of people's minds as they shop around for the perfect gift for mom.”
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