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Cosmetic giants display innovative products at INTERCHARM
26
Apr '08
INTERCHARM Professionals, an exclusive beauty exhibition, offers the globally renowned cosmetics and salon companies, a unique opportunity to showcase their products to the prospective buyers. The three day expo that took place at Moscow Crocus Expo exhibiting complex, was concluded on April 19.

Russian exhibitors as well as participants from CSI countries, Germany, Korea, Hungary and Taiwan actively displayed their wide range of items. Few of the major enterprises that were present at the fair included Courage+Khazaka Electronic from Germany, Jinha file Mfg Inc and lIEN KOREA from Korea.

Courage+Khazaka, is a world market leader in producing skin testing equipments. It showcased innovations like Multiscope Monitor Centre, which is a device for visual analysis of the skin and hair during cosmetic consultations. The representatives were content with the response they received from visitors.

The South Korean Jinha file Mfg Inc had participated last year also, to study the domestic market and look for potential customers. The company deals in manufacturing various products related to nail art. The aim of Jinha behind displaying their products this year in the fair was to make their mark stronger in global arena.

lIEN KOREA, is a leading beauty accessories company specializing in cosmetic brushes. Lien already has a good name in this field and with this expo they tried to impress the potential buyers and get some new international orders.

Each year the fair provides ample opportunity to all the companies related to cosmetic to display their innovative products and ink new deals, so as to widen their horizon in the ever growing beauty industry.


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Courtesy: Ministry of Trade and Industry, Singapore

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