From 1 November 2008, Martin Bachmann (46) takes over as CEO of the Swiss luxury watch manufacturer Maurice Lacroix. For the last seven years Martin Bachmann has already been involved significantly in the positive development of Maurice Lacroix as executive board member responsible for the divisions Marketing/Country Operations.
Martin Bachmann: "I am really looking forward to the new challenge as CEO. In recent years Maurice Lacroix has made the leap into the league of Swiss manufacture brands.
Together with my management team, it is my goal to continue this successful strategy. In so doing, we will, in particular, build on our innovative strength and creativity with which we also intend to inspire our customers in the coming years."
Martin Bachmann's successor for the position of Director of Sales/Country Operations is 40-year-old Marc Glaser, who returns to the brand after four years; marketing will report to Sandro Reginelli on the executive level.
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