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Wills Lifestyle's autumn-winter 2009 collection
Nov '09
ITC's Wills Lifestyle announces the launch of their Autumn-Winter 2009 Collection.

The nationwide chain of specialty stores offers a complete fashion wardrobe comprising Wills Signature Designer wear,Wills Classic formal wear, Wills Sport relaxed wear, Wills Clublife evening wear and fashion accessories for both men and women.

Celebrating Luxury
Wills Lifestyle is proud to celebrate the noble game of Polo and high life associated with it. The Autumn Winter collection in luxurious fabrics, vibrant colors and meticulous craftsmanship is presented against a backdrop of this regal game.

Wills Classic collection for men has been inspired by English legacy and reflects fine woven structures. Taking from the international runway, mix and match styling detail is a predominant theme in the collection. The range has clean corporate stitch and finish, with intricate detailing to add a twist of fashion. The focus is on fabric sheen brought about by the usage of various subtle textured fabrics and superfine structures.

Wills Lifestyle has introduced the Nanotex Neutraliser Shirts for the first time in India. These shirts manage moisture and odour effectively, thus keeping you feeling comfortable and fresh like never before. The concept has been exclusively launched for the Indian men for the Wills Lifestyle Classic line.

This season Wills Lifestyle also introduces LUXURIA, an exclusive range of shirts crafted from fine count European fabric. Soak in the luxury of meticulous craftsmanship with full tape detailing, mock fell seam with gussets and shell buttons, truly exceptional.

The Wills Classic collection for women offers classic black and whites along with a splatter of metallic hues. Color palettes include violet, cobalt blue etc. The collection flaunts oodles of style, luxury and refinement in fabrics, colors and silhouettes. Checks are the big thing this season and will be seen in the Wills Lifestyle assortment as well. Ranging form graph checks to bigger one's the collection is chick, contemporary and international in its look and feel. The silhouettes, inspired by the international runway trends, would have emphasis on out of body structure. Color breaking styling used to add glamour and uniqueness to each pieces of clothing along with paisley prints enthused from the traditional heritage theme. The range will encompass executive dresses, tailored jackets, pant suit, shirts etc.

Wills Sport Spring–Summer line for men brings bright colors with focus on checks, mix & match, gradation print and street dandy clothing. The graph paper check in small predominant colors is the spotlight of the collection with neat fitted silhouettes enhanced by trim details, grain play and metallic. The bottoms can be found in dark washes with the introduction of yarn dyes. Checkered trousers are also an addition with pigment coating for steadier fabric. Jackets are offered in denims, twills and woolen, with zipper details, exaggerated plaids and layering for a rugged country look.

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