Home / Knowledge / News / Fashion / Triathlon & Cycling are stylish & super sporty!
Triathlon & Cycling are stylish & super sporty!
27
Jan '10
The award-winning adidas by Stella McCartney collection enters the spring/summer 2010 season continuing to re-define and challenge traditional sport silhouettes by introducing Triathlon and Cycling to the distinctive functional fashion range. The exciting new sports categories were launched in an exclusive film premier at the spring/summer 2010 showroom presentation at London Fashion Week and go live online on January 11th, 2010.

Stella McCartney comments "This collection continues to be a great success, and I'm very excited to introduce Triathlon and Cycling as new categories. I'm always trying to push myself and this new collection has everything you need in sports today: it is sleek, stylish and super sporty! Technically, both new sports are exciting, they are very personal yet still competitive, and they combine both a city and country experience which is very important to me."

One main film and four inspiring, energetic short films all featuring model Anouck Lepere showcase key looks from the flamboyant and lively spring/summer 2010 collection and go live in January 2010 to coincide with the retail launch. The Triathlon film features the sleek and sexy high-performance Tri Performance Swimsuit made from shiny finish functional polyamide and featuring beautiful feminine details with seductive sheer fabric in a deep V shape through the chest and the back. The Cycling execution showcases the new Performance Zip Tee in white with a vibrant zebra print graphic and unique feminine rouched sleeves, the Performance Padded Tight in navy blue plus the glove, cap and the Imbris shoe. And the Gym Studio film presents the unique Denim Print Tight features a faded black denim all-over print, the Sleeveless Hoodie with giant pockets in blush red, the Burn Out tee in running white and the high-performance Intus Gym shoe using sustainable upper materials. The Running film features the eye-catching metallic, shiny look Image Jacket in pool blue, the Crop Gilet in black, the Baselayer Tight in pool blue and the new Galbinata featuring a vibrant all-over zebra print upper on a lightstrike track inspired bottom.

Alongside this season's new Triathlon, Cycling, Running and Gym Studio collections, the range continues to offer new styles in Tennis, Swim, Golf, Cover Ups and Gym Yoga, Gym Dance.

The spring/summer 10 collection hits retail in around 583 stores in January 2010, including high-end department stores - such as Lane Crawford, Isetan, Harrods, Holt Renfrew and Nordstrom - as well as adidas Sport Performance and Stella McCartney stores, leading e-retailers and selected sports retailers all around the world.

adidas


Must ReadView All

Uzbekistan, S Korea to launch textile techno park in Sept

Textiles | On 19th Feb 2018

Uzbekistan, S Korea to launch textile techno park in Sept

Uzbekistan and South Korea plan to launch a modern textile techno...

Hyosung to invest Rs 3,000 cr in Maharashtra spandex unit

Textiles | On 19th Feb 2018

Hyosung to invest Rs 3,000 cr in Maharashtra spandex unit

The largest global spandex producer Hyosung Corporation of South...

Courtesy: VF Corporation

Apparel/Garments | On 19th Feb 2018

VF Corp Q4 revenue climbs 20% to $3.6 billion

The revenue of VF Corporation, a global leader in branded lifestyle...

Interviews View All

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search