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Russian Fashion Week to host British Day
04
Mar '10
On April 1-7, 2010, Russian Fashion Week, the biggest fashion event in Eastern Europe, is celebrating its 20th season/10 years in Moscow's Congress-Hall of World Trade Center, turning the Russian capital into the world's hottest fashion destination for this period.

The RFW FW2010/11 schedule includes over 50 shows of cutting-edge designers from Russia, Ukraine, Belarus, Lithuania, UK, Italy and more. This season RFW will host British Day under the support of the British Council with participation of Clare Lopeman, Osman Yousefzada, Eley Kishimoto and PPQ. The international flavor will also be added by MAION by Maria Prevolsek (Croatia) and KT Brown (Sri Lanka).

Both shows will be held within the frameworks of RFW international cooperation with Fashion Week Zagreb and Colombo Fashion Week respectively. Italy will be represented by a debut collection by a young Italian brand, DISMO, and by a traditional N-U-DE (New Upcoming Designers) collective fashion show of 3 young designers. (N-U-DE showcase is organized in cooperation with Camera Nazionale della Moda Italiana.)

"10 years ago we started with less than 20 shows in a season. Now Moscow generates a lot of new fashion ideas and showcases the best international talents," says Alexander Shumsky, RFW President.

Russian Fashion Week's program includes "Extending the Runway: Tatiana Sorokko Style" exhibition by famous Russian top model Tatiana Sorokko and "A Shaded View on Fashion Film" selection by famous fashion blogger and visionary Diane Pernet. Karim Rashid, the legendary industrial designer, will be a special guest of the RFW opening.

RFW attracts over 45,000 people and over 1000 accredited journalists and buyers seasonally. RFW is held under support of the Ministry of Culture of Russia, Russian Fashion Foundation and Russian Union of Industrialists and Entrepreneurs. RFW is produced by Artefact Communications Agency. In past seasons, Russian Fashion Week staged shows by Vivienne Westwood, Julien Macdonald, La Perla, Catherine Malandrino, Jeremy Scott, Costume National, Francesco Smalto, JC de Castelbajac and other prominent international designers along with established and up-and-coming Russian brands, such as Slava Zaitsev, Parfionova, Julia Nikolaeva, Lena Karnauhova, Chistova&Endourova, St. Bessarion, Egor Zaitsev, Masha Kravtsova, Tegin, Biryukov and others.

Russian Fashion Week


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