Home / Knowledge / News / Fashion / Rajesh Pratap Singh to be Grand Finale Designer for WLIFW
Rajesh Pratap Singh to be Grand Finale Designer for WLIFW
08
Mar '10
Wills Lifestyle, ITC's premium fashion brand, announced that Rajesh Pratap Singh will be the designer for Wills Lifestyle Grand Finale at the forthcoming Wills Lifestyle India Fashion Week, Asia's biggest and India's premiere fashion & trade event.

Wills Lifestyle further strengthens its association with the internationally applauded designer as this is the second time that Rajesh Pratap Singh is the Wills Lifestyle Grand Finale Designer. This season the two pioneers in style and innovation once again come together to set new benchmarks in creativity and fashion.

The grand finale collection called 'Bespoke Tales' is inspired by the evolution of making of clothes and will showcase new experiments with textiles, shapes and colours. Most importantly, it is an honest look at the art and craft of the trade. Rajesh Pratap Singh will also create an exclusive collection for Wills Lifestyle inspired by the grand finale theme that will be retailed from Wills Lifestyle stores across the country in September 2010.

Announcing this at ITC Maurya, Atul Chand, Divisional Chief Executive - ITC's Lifestyle Retailing Business Divison, said, “Wills Lifestyle Grand Finale has always set new benchmarks in creativity and has been a great mix of fashion and entertainment. This season one of India's most distinguished and celebrated fashion designers, Rajesh Pratap Singh, will be taking the same tradition forward and will create magic on the ramp in his signature style.

He further added, “At Wills Lifestyle, we have embarked on a unique initiative – of a corporate partnership with India's leading designers to retail their exclusive collections at our stores and making designer-wear accessible to our customers and thus furthering the agenda of promoting the business of fashion. This coming season, Rajesh will be designing an exclusive collection for Wills Lifestyle stores across the country.”

Mr. Sunil Sethi, President, FDCI said, “We are delighted to have Rajesh Pratap Singh once again as the Wills Lifestyle Grand Finale designer at the upcoming edition of the WIFW. He is one of the most respected designers of the Indian fashion fraternity and we are very proud of his achievements. This accolade further emphasizes our belief in his ability to design garments that epitomizes perfection and simplicity. His approach towards strong aesthetics has helped Indian fashion reach a global appeal. We are convinced that he will put forward an exciting collection that is dynamic and meaningful for the forthcoming 15th edition of WIFW.”

Speaking on the occasion, Rajesh Pratap Singh said, “It is wonderful to be back as the Wills Lifestyle grand finale designer. It is the perfect platform for me to be able to extend my aesthetic to. Wills Lifestyle India Fashion Week has always played an important role in India's creative fashion success stories and I'm delighted to close the week once again.”

The grand finale collection is inspired by the evolution of making of clothes and will showcase new experiments with textiles, shapes and colours. Most importantly, it is an honest look at the art and craft of the trade, the people who constitute the industry and dialogues within the fashion industry.

The Wills Lifestyle Grand Finale will take place on Sunday, 28 March 2010 in New Delhi at NSIC, Okhla, Phase III.

Wills Lifestyle


Must ReadView All

FDI in Vietnamese textile-garment projects on the rise

Apparel/Garments | On 24th Jun 2018

FDI in Vietnamese textile-garment projects on the rise

The European Union-Vietnam Free Trade Agreement and the Comprehensive ...

Courtesy: Alizilla

Apparel/Garments | On 24th Jun 2018

Alibaba Group sets up office in Kuala Lumpur

Strengthening its commitment to Malaysia, Alibaba Group has set up an ...

Bombay Dyeing plans to wind up Indonesian JV

Textiles | On 24th Jun 2018

Bombay Dyeing plans to wind up Indonesian JV

Bombay Dyeing & Manufacturing Co Ltd plans to wind up its loss making ...

Interviews View All

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Top executives
Textile industry

Defining MSMEs on the basis of turnover makes it simpler to do business

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Mala Alwani

<div>Delhi-based fast fashion womenswear brand, Besiva, aims to bridge the ...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search