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Carolina Herrera receives 'Mercedes-Benz Presents' title

25 Aug '10
3 min read

Carolina Herrera, known for her sophisticated design and elegance, receives the distinguished title of "Mercedes-Benz Presents" designer for this season's spring/summer 2011 collection debuting on Monday, September 13th at 10:00 am at Lincoln Center, the new home of Mercedes-Benz Fashion Week.

The "Mercedes-Benz Presents" program recognizes designers that demonstrate dedication to the use of quality materials, unique style and innovative design for the past seven years. "I am very proud to be chosen as the 'Mercedes-Benz Presents' designer," said Herrera. "To be recognized in such an important year in Mercedes-Benz Fashion Week history, is, without question, a wonderful honor."

Carolina Herrera has designed for many celebrities and high profile clients including Renee Zellweger, Amy Adams, Michelle Pfeiffer, Emily Blunt, Oprah Winfrey, and Camilla Belle. She joins a prestigious list of past "Mercedes-Benz Presents" designers including Monique Lhuillier, Badgley Mischka, Narciso Rodriguez, and CHADO Ralph Rucci.

"Carolina Herrera's understated grace, precision design and attention to detail uphold the Mercedes-Benz commitment to quality," said Lisa Holladay, Manager of Brand Experience Marketing for Mercedes-Benz USA. "She is a symbol of great success within the fashion industry and especially in New York City and choosing her as this season's Mercedes-Benz Presents Designer represents the strength of Mercedes-Benz Fashion Week and the event's bright future at Lincoln Center."

Born in Venezuela, Carolina Herrera began her Fashion career in New York in 1980, and will be celebrating 30 years of her eponymous collection in 2011. Recognized throughout the industry for her impeccable style and elegant, feminine, sophisticated designs Carolina Herrera has been awarded by the Council of Fashion Designers of America two distinct honors "Womenswear Designer of the Year" in 2004 and in 2008 the "Geoffrey Beene Lifetime Achievement Award." Carolina Herrera oversees a design house which encompasses her signature fashion collection and bridal collections, her lifestyle collection CH Carolina Herrera, and ten successful fragrances.

Prior to the unveiling of Carolina Herrera's spring 2011 Collection during Mercedes Benz Fashion Week, the Designer will fete two milestones in support of Fashion's Night Out on Friday, September 10th. The highly anticipated opening of the CH Carolina Herrera store at 802 Madison Avenue with special guest illustrator Robert Risko and the 10th Anniversary of her Madison Avenue flagship store at 954 Madison Avenue with a digital photo booth with creative backdrop for memorable shots of the evening.

Mercedes-Benz Fashion Week Spring/Summer 2011 will take place in New York, NY at Lincoln Center from September 9-16. Carolina Herrera is among more than ninety designers presenting their Spring/Summer 2011 collections at Lincoln Center including Diane von Furstenberg, Herve Leger by Max Azria, Vera Wang, Badgley Mischka, Christian Siriano and Charlotte Ronson.

Mercedes-Benz USA

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