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Riturana Deori wins Liva Protégé 2015
15
Jan '16
L-R: Sagarika Joshi, Riturana Deori, Nitin Gupta
L-R: Sagarika Joshi, Riturana Deori, Nitin Gupta
Riturana Deori of Ahmedabad has won the first edition of Liva Protégé 2015 a pan-India hunt for the brightest fashion designers in the country. Nitin Gupta who is also from Ahmedabad was the first runner up while Bangaluru's Sagarika Joshi was the second runner up. In the final round in Mumbai recently, the winners were selected based on aesthetics, design, fluidity and functionality of creations.

As the winner of Liva Protégé, Riturana gets an opportunity to work with the prestigious in house design team of online fashion e-commerce venture of Aditya Birla Group – abof.com or an opportunity to have up to 5 of his designs sold on www.abof.com besides a cash prize of Rs two lakh.

The first runner up got a cash prize of Rs 1,00,000 and an opportunity to have up to 3 of his designs sold on www.abof.com while, the second runner up won a cash prize of Rs 50,000,

The competition was open to final year students, who get the opportunity to showcase their talent as well as get mentored by some of the big names in the fashion world. The finalists belonged to India's top fashion schools, namely, NIFT, Pearl, BD Somani, NID and Raffles.

The finalists showcased their collections through a fashion show to an elite panel of judges which included actor Soha Ali Khan, leading fashion designer Narendra Kumar, eminent fashion photographer Prasad Naik and Editor of India edition of Cosmopolitan magazine Nandini Bhalla among others.

Liva Protégé is powered by a new age fabric, Liva, which has been designed to infused fluidity to the garments. Manohar Samuel, President, Marketing believes that the Indian 'fashion landscape is extremely dynamic. Liva Protégé is our endeavour to bridge the gap and reach the budding fashion designer fraternity'. (SH)

Fibre2Fashion News Desk - India

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