First-ever Mercedes-Benz FW Istanbul gets underway

13 Mar '13

2 min read

The first-ever edition of Mercedes-Benz Fashion Week Istanbul, which is serving as an international fashion platform for the Turkish designers to showcase their talents, began with a series of latest Autumn/Winter-2013 collections created by the nation’s young and seasoned designers.

The five-day-long fashion revelry aims to provide the designers of the country with the necessary environment for their development and growth and would also support them to get to the international arena, said Suer Sulun, Director Marketing and Sales, Mercedes-Benz Turk.

Mr. Sulun also believes that the ongoing event will bring in new energy to the existing fashion dynamics of the city and would attract customer groups with high design and styling sensibilities.

The fashion event was opened by designer Mehtap Elaidi, who is known for her experimental cuts on contemporary trends. An active board member of the Turkish Fashion Designers Association, the designer’s collections have a huge demand in Lebanon, Morocco, France, USA, Dubai, Saudi Arabia, Kuwait and Bahrain.

Istanbul-born multiple award winning designer Atil Kutoglu wrapped up the opening day with his avant-garde line. The designer, who is a regular presenter at New York fashion week, specializes in Oriental-inspired mystical clothes made of silk, cotton, wool, cashmere and leather. He commands an impressive fan following comprised of the likes of Catherine Zeta-Jones, Heidi Klum and Naomi Campbell.

Fibre2fashion News Desk - India

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