Home / Knowledge / News / Textiles / Archroma making OutDoor debut
Archroma making OutDoor debut
08
Jun '17
Courtesy: Archroma
Courtesy: Archroma
Archroma, global leader in colour and specialty chemicals, has nature top-of-mind for its OutDoor debut with advanced innovations and solutions to enhance outdoor, urban and active wear under the motto - “Enhancing your gear, it’s our nature”. The international trade show is being organised by Messe Friedrichshafen and the European Outdoor Group.

Archroma’s display will focus on creating exciting colour effects with solutions ranging from high-fast dyes Foron S-WF, Nylosan S, Printofix TF, Drimaren HF, and the new-in-range Foron S luminous dyes, to EarthColours nature inspired biomass-waste based dyes, supported by Archroma’s Colour Atlas colour management service.

The company will also show making gear more resistant to extreme weather conditions from heatwaves to rain pours, with thermo-control and protection solutions, coldblack, HyDry, Smartrepel, Appretan S and Sanitised.

Other products to be showcased include Archroma’s fabric care effects Siligen, Solusoft, Ceralube and Arkofix which bring softness and comfort to the gear, and the new online One Way calculator.

In keeping with the event’s progressive feel, easy-to-use Outdoor Solution Navigators will be available on touchscreens at the booth, side-by-side with experts and samples, to encourage visitors to explore their ideas and uncover new ways to enhance their gear sustainably.

Visitors will also be able to discover the new fabric collection created by Flocus and coloured with Archroma’s Earthcolours. Flocus is a company producing yarns, fillings and fabrics made from kapok fibres, for which they received the 2016 OutDoor Industry award in the Sustainable Innovation category.

Archroma will also participate in the OutDoor conferences programme with the presentation “EarthColours technology - Garments from nature to the store” by Nuria Estape, head of marketing and promotion for Archroma’s brand and performance textile specialties business.

“Archroma helps the outdoor, urban and active wear sectors bring ideas to life and develop collections with a soul. We are 100 per cent committed to a more sustainable textile industry and this will be evident through the innovations and solutions we’ll present on our Friedrichshafen debut. OutDoor is a dynamic, exciting event and we are really looking forward to being a part of the discussions, helping visitors to unlock their creativity with new possibilities for enhancing their gear,” commented Estape. (SV)

Fibre2Fashion News Desk – India


Must ReadView All

Courtesy: American & Efird

Textiles | On 20th May 2018

A&E introduces Repel

American & Efird (A&E), a global leader in industrial sewing thread...

Archroma working with House of Denim Foundation

Textiles | On 20th May 2018

Archroma working with House of Denim Foundation

Archroma, a leader in colour and specialty chemicals, has joined...

Courtesy: Amazon

Textiles | On 20th May 2018

Amazon opening first fulfillment centre in Tucson

Amazon.com is opening its first fulfillment centre in Tucson, which...

Interviews View All

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Paolo Crespi

For.Tex is an Italy-based leading producer of dyes and thickeners, and is...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search