Blossom Première Vision 2022 was marked by the quality of the visitors, a solid business atmosphere, and was in keeping with the show’s business and high-end positioning. The fair saw some of the leading players in the luxury and high-end creative fashion sectors, according to a press release by Première Vision.
Audience attendance was slightly down compared to the December 2021 edition (1415 visitors, -4 per cent), but up sharply compared to the pre-pandemic period.
The number of international visitors also rose. Originating from 37 countries, led by Italy, Belgium, the UK, Spain, the US, the Netherlands, Denmark, Switzerland, and Turkiye, international visitors represented 26 per cent of the total attendance, compared to 15 per cent a year ago.
The business dynamics of this last edition was based on a selective offer of high creative quality, proposed by 101 international suppliers of fabrics (72 weavers), leather (17 tanners), and accessories (12 manufacturers), originating from France (27), Italy (62), Japan (3), Germany (1), the UK (1), Portugal (3), Spain (3), and Turkiye (1).
Fibre2Fashion News Desk (NB)