Home / Knowledge / News / Textiles / Birlacryl promotes Anti-Pill Fibers at Pitti Filati
Birlacryl promotes Anti-Pill Fibers at Pitti Filati
31
Aug '11
Aditya Birla Group launched its Pilbloc range of next generation antii-pill fibers in Italy. The launch event was organized in Florence, Italy On 6th July 20ll which coincided with Pitti Filati, one of the biggest trade show for yarn and textiles in the world. The even was attended by more than 50 select invitees from Europe and other parts of the world. A whole range of concept garments and products with Pibloc anti-pill fibers were displayed and promoted at the event.

Pilbloc fibers from Birlacryl have been developed using a special technique to prevent "pilling" over repeated usage. Pilbloc fiber prevents "pill" formation in garments and subsequently slows down apparel ageing. These fibers have been engineered to have a sus¬tainable anti-pilling performance throughout the lifetime of a garment. Products made from Pilbloc fibers have been tested and proven by several international accrediting agencies. Pilbloc fibers deliver pilling performance of 4 - 4.5 grade in ICI Pill Box Test Method. These fibers give a silky soft touch and feel to tile skin. Pilbloc is a guarantee for anti-pilling performance throughout the lifetime of the garment since the anti-pilling properties are not obtained by chemical means.

Biswajit Chaudhuri, Chief Marketing Officer, Acrylic Fibre Business (Aditya Birla Group) took the attendees through a presentation explaining tile specialty product portfolio of Birlacryl, key attributes and applications of each product. However, the spotlight was on Pllbloc which generated a lot of interest amongst the audience. The program was interactive and the delegates appreciated this session on the special product.

H. Hajjar, Chairman, National Spinning, the largest acrylic yarn man¬ufacturer in Syria expressed his associ¬ation with Birlacryl which went beyond the usual terminology of 'part¬nership' in business to level of 'friend¬Ship' - a new dimension of mutual trust. Amit Thapar, Commercial President, Ganga Acrowools ltd (In¬dia) shared the benefits that his com¬pany has enjoyed upon using the Pilbloc fiber and superior quality of the product. '

The event concluded with the vote of thanks by Ambrish Maheshwari, CEO. Acrylic Fibre Business (Aditya Birla Group). He re-iterated the com¬mitment of the business to deliver the best to the customers and look forward to long-term relationships.

Aditya Birla Group


Must ReadView All

Apparel/Garments | On 26th Sep 2017

US raises annual AGOA quota for textiles

The US Committee for the Implementation of Textile Agreements has...

Textiles | On 26th Sep 2017

Thrace-LINQ expanding Dorchester County operations

Thrace-LINQ, a global supplier of fabrics for the textile industry,...

Courtesy: Levis

Fashion | On 26th Sep 2017

Google unveils smart denim jacket with Levi Strauss

Ending the months-long wait, Google has unveiled its smart denim...

Interviews View All

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
75.5%
No
12.2%
Skip
12.2%

Total Votes: 49

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.3%
No
24.5%
Skip
12.2%

Total Votes: 49

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.8%
No
6.1%
Skip
6.1%

Total Votes: 49

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
71.4%
No
10.2%
Skip
18.4%

Total Votes: 49


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search