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Ellery Homestyles expands its collections
Sep '11
Ellery Homestyles, a leading supplier of private label and branded home fashion products to major retailers in the United States, is expanding its collections. It would be displaying its broadened Vue bedding collection, Parasol indoor/outdoor living collection, and Curtainfresh soft window treatments at the upcoming New York Home Fashions Market.

The company is expanding its Vue bedding line under the Vue Signature, which would appeal to consumers who prefer contemporary motifs for their master bedroom. It includes four-piece comforter sets for fashion-conscious people consisting of two shams, a bedskirt, and a comforter. There is also a new range of ornamental accent pillows that have chenille embellishments, embroidery, pleats, and appliqués.

The Parasol indoor/outdoor living collection is being expanded to include curtains and matching decorative pillows. The new curtains are fabricated in woven and textural solids with coordinating pillows and matching sheers. Rust-proof grommets are used in these curtains. Parasol products repel mildew, and are water, stain, fade and soil resistant.

Ellery has expanded its Curtainfresh soft window treatments to include four new designs with solids and prints in various sizes, in addition to a broad range of embellished and printed kitchen tiers that are sold as separates and sets. Curtainfresh's embedded odour-neutralizing technology has been developed in collaboration with Church & Dwight. It neutralizes unpleasant smells from cooking, smoke and pets.

Fibre2fashion News Desk - India

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