Brazil's Sao Paolo to host home textiles fair from Feb'14

24 Oct '13

2 min read

The largest city of Brazil, Sao Paolo, is set to host the fifth edition of the home textiles fair ‘Textile House Fair 2014’ from February 22 to 25, 2014, which will showcase the latest autumn/winter collection of home textiles firms.

The fair organized by Graphite Fairs and Promotions, a national event company, aims to integrate the entire production chain segment of home textiles, with providing a platform to firms in Brazil, Latin America and Africa, to showcase latest products in the sector.

According to a statement issued by Graphite Fairs and Promotions, the exhibitors would get an opportunity to present latest fashion and trends, promote businesses, increase product sales as well as expand marketing channels, during the four-day fair.

Home textiles manufacturers and distributors would be exhibiting products such as bed mattresses, bath curtains, pillows, rugs, carpets, coatings and fabrics at the fair.

Tarsus Jordan, president of Graphite, said the fifth edition of the fair is expected to do very good business as nearly 7,000 visitors are attending the fair, and participant firms have also restructured and adapted new marketing techniques which the firms would be utilizing to establish trade deals during the four-day event.

The bi-annual event’s autumn/winter collection would be held in February, whereas its spring/summer collection edition would be held from August 16 to 19, 2014.

Fibre2fashion News Desk - India

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