Home / Knowledge / News / Textiles / ISKO hosts 'DENIM VIBES - ISKO meets Brazil' event
ISKO hosts 'DENIM VIBES - ISKO meets Brazil' event
31
Oct '14
Turkey based - ISKO Denim, with offices in 25 countries and a leader in premium denims, recently hosted ‘DENIM VIBES - ISKO meets Brazil’ event in Sao Paulo - Brazil.

The goal was to highlight importance of Brazil in its business strategy. At the event, ISKO presented its marketing strategy and plans for the Brazilian market in the coming months.

Kutay Saritosun - Marketing Executive for the Americas and Marli Vernillo, who manages ISKO’s operations in Brazil, were at hand to receive guests at the event.

ISKO’s Brazil's office is located in the Pinheiros District, São Paulo and is equipped with a product showroom to serve nationwide Brazilian customers.

ISKO counts among its clients global brands of the likes of Calvin Klein, Diesel, G-STAR, Guess, H&M, Hugo Boss, Mac Jeans, Moussy, Nudie, Topshop, Uniqlo and Zara, among others.

“Research, innovation, new trends in fabric technology and co-branding with major jeanswear brands summarize ISKO's successful strategy,” the denim fabric maker says.

A team of ISKO experts, which includes physicists, chemists, biologists, and specialists in nanotechnology - work full time in research, development and new product launches.

“Value is also added to this by the premium quality of the cotton from Turkey and by a dyeing system unrivalled in Brazil,” ISKO notes.

Always attentive and flexible to changing market movements and demand, ISKO holds product patents in several countries, a practice that it is now, also adopting in Brazil.

"A company does not become the world's largest denim manufacturer by chance,” it says.

“This achievement is supported by an international vision that can adapt to different trends and markets, coupled with the strategy of partnering with brands and being a source of inspiration for designers,”, ISKO adds.

“This strategy is supported by integrated production based on yarn and finishing processes that have the flexibility needed, to create made to order products, which is what ISKO does," says Marco Lucietti, Global Marketing Director for ISKO. (AR)

Fibre2fashion News Desk - India


Must ReadView All

Building of Ethiopian textile unit by Chinese firm starts

Textiles | On 22nd Jan 2018

Building of Ethiopian textile unit by Chinese firm starts

Chinese firm Wuxi No. 1 Cotton Mill will build a textile plant in...

JD.com to invest $3.1 bn to revive industry in NE China

Apparel/Garments | On 22nd Jan 2018

JD.com to invest $3.1 bn to revive industry in NE China

To back the government’s campaign to revitalize the traditional...

SIMA makes pre-budget recommendations to Indian govt

Textiles | On 22nd Jan 2018

SIMA makes pre-budget recommendations to Indian govt

Exemption of 5 per cent goods and services tax (GST) on raw cotton,...

Interviews View All

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search