Home / Knowledge / News / Textiles / AgroFresh to market Invinsa crop stress protection tecnology
AgroFresh to market Invinsa crop stress protection tecnology
20
Mar '08
AgroFresh Inc a wholly-owned subsidiary of Rohm and Haas and Syngenta AG announced the achievement of a key milestone in the development and distribution of Invinsa technology, a unique product for crop stress protection in field crops. The two companies signed a definitive agreement formalizing the letter of intent signed earlier this year.

“We are very excited to enter into this exclusive relationship with Syngenta to bring Invinsa to the market. This agreement will increase the speed-to-market and the market penetration of Invinsa worldwide,” said John Buckley, President, AgroFresh.

“Agriculture is in need of technology like Invinsa to help growers maximize yield and address the challenge of meeting the world's food, feed and fuel needs,” said Valdemar Fischer, President, Syngenta Crop Protection, NAFTA.

Regulatory approval for the current formulation of Invinsa is expected this year in the United States and has already been approved in both Argentina and Chile.

Once approved the current formulation will be used in research and commercial trials. The goal is to commercialize the technology within two years.

Invinsa, a sprayable formulation of 1-methylcyclopropene (1-MCP), will be the first-ever product introduced into field crop markets to specifically protect crop yield during extended periods of high temperature, mild-to-moderate drought and other crop stresses.

The increasing occurrence of drought stress in many regions of the world, coupled with the importance of maximizing crop yields to meet the growing demand for food, animal feed and fuel, creates a significant potential market for Invinsa, provisionally estimated to be in excess of $500 million.

AgroFresh and Syngenta will focus on major field crops including corn, soybean, cotton, wheat, sunflower, rice and canola.

Invinsa has the potential to create an entirely new market segment, generating significant value for customers and shareholders.

Rohm and Haas Company

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Saket Garg
Garg Corporation

The biggest challenge is lack of skilled workforce and competition from...

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search