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Record numbers of exhibitors & visitors represent double plus for Techtextil

26 Jun '09

6 min read

In addition to the high level of decision-making competence of the trade visitors, exhibitors praised above all the internationality of the visitors: with a 52 percent share of total visitor numbers, Techtextil has maintained the high level of internationality of previous events. 23,300 trade visitors from 85 countries travelled to Techtextil.

A total of 11,200 visitors from Germany attended the event, around 500 more than the previous event. The leading nations for visitors, with higher numbers of attendees too, are: Italy, France, the Netherlands, Great Britain, Belgium, Switzerland, Spain, Turkey and Austria. The countries posting the highest number of overseas visitors, the USA, India, Japan, South Korea, China and Taiwan, were roughly as well represented as in the previous year.

Joop Pulles, Business Manager, Stahl Europe bv, the Netherlands: "We did not attend the last two Techtextil fairs but this year decided to renew our presence in Frankfurt am Main. The global economic crisis has hit sales very badly and so we have expanded our marketing activities and saw our presence here at the fair as a good way of gain-ing new customers and renewing our appeal to our existing loyal cus-tomer base. And our concept has paid off. Our expectations were al-ready clearly exceeded on the first two days of the fair.”

“We held some extremely interesting discussions, especially with European trade visi-tors, particularly those from Germany, Russia and Spain, as well as with visitors from Saudi Arabia." And Hans U. Kohn, Chief Operation Officer, Sheller Technologies AG, Switzerland, added, "we are satisfied beyond our expectations with our presence at Techtextil. We can be pleased with the great reception received from all the trade visitors. In the past few days, we have had the chance to welcome a host of Europeans and Americans to our stand and we noticed that our discussions were of an even higher quality than at previous events."

Maria Aleixo, Marketing Manager, Hänsel Textil GmbH: "We experienced three very intensive Techtextil days with an international trade audience. What was particularly noticeable was the wide user spec-trum of our trade visitors from the car and furniture industries to the construction industry.”

“Ten years ago, Hänsel Textil, famous for 100 years for fabrics, wovens, knitwear and non-wovens for clothing, ex-tended the scope of activities to the technical area. To achieve this, we bundled the know-how available within the Hänsel Group. These days the Group offers a unique product line in terms of functionality. At Techtextil, we presented our Group to the international trade world under the umbrella brand Hänsel, which really paid off. Here we have opened the way to new growth areas outside our core customer business."

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The next Techtextil in Frankfurt am Main will take place from 24 to 26 May 2011. The leading international trade fair for technical textiles and nonwovens will then be accompanied for the first time by the new leading trade fair for textile and flexible materials processing, Texprocess (24 - 27 May 2011). The specialist event, Material Vision for materials in product development, design, and architecture which was held in parallel to Techtextil for the first time this year, will again be held at the same time as Techtextil.

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