Home / Knowledge / News / Textiles / Handloom items of Manipur need systematized marketing
Handloom items of Manipur need systematized marketing
08
Oct '09
In a bid to compete with foreign products in the market, it is essential to maintain the quality of handloom and handicraft products. Though these products enjoy higher demands from many foreign countries, they can't attain the stage of commercialization due to improper marketing strategies and failure in quality control.

Stated, Mr. V Touthang Additional Director (Handloom) Department of Commerce and Industries Government of Manipur, at the concluding function of 'Mera Houchongba Festive Fair 2009' which opened on September 29. Weavers of the state can enjoy easy economic sustainability if the existing handloom products of the state are provided proper systems of commercialization, he added.

Proper marketing and quality maintenance of the handloom products of state are necessary to gain expected export market for the products. Manufacturing products according to the requirements of foreign markets is more essential than just giving quality to them, said N Satyabhama Devi, President, Manipur Apex Handloom Weavers and Handicrafts Artisans Cooperative Society, at the function.

Also the weavers should try creative designs in the products, to attract the customers inside and outside the state, she added.

Fibre2fashion News Desk - India

Must ReadView All

L-R Manish Singhai, COO, Peter England; Vinai Kumar Saxena, chairman, KVIC; Ashish Dikshit, business head, ABFRL and Anshu Sinha, CEO, KVIC while signing agreement. Courtesy: ABFRL

Textiles | On 24th May 2017

Aditya Birla & KVIC enter into a strategic partnership

Aditya Birla Fashion and Retail Ltd (ABFRL) and Khadi and Village...

Courtesy: Jabong

Apparel/Garments | On 24th May 2017

Jabong Mood Store redefines online shopping in India

Jabong, India's leading online fashion retailer, has launched the...

Textiles | On 24th May 2017

Starlinger unveils FX 8.0 circular loom for fabric making

Starlinger, a leading supplier of machinery for woven plastic...

Interviews View All

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search