Home / Knowledge / News / Textiles / NYIGF new website goes online
NYIGF new website goes online
13
Nov '09
Extending its newly-unveiled "New Rules" marketing campaign to the internet, the New York International Gift Fair, (NYIGF) has launched a dynamic new website at the same URL: www.nyigf.com. The new site, which will go "live", is designed for optimal functionality -- prioritizing and delivering content to visitors based on its popularity, rating and other visitor trends.

The entire site features a new modern layout utilizing graphic elements from the Fair's marketing campaign and employs "two level navigation" from its home page, so that the user is never more than two clicks away from their desired content. Integration of exhibitor video, product images, live catalog galleries and streaming industry news presents a current and comprehensive trend resource for the entire gift and home community. In addition, and for the first time ever, NYIGF e-communications will drive constituents to dynamic landing pages customized to their specified category interest.

"Social media and constant interactivity have resulted in higher expectations of what NYIGF's website should offer," said Dorothy Belshaw, NYIGF director and GLM senior vice president. "We've transformed the NYIGF site into a 2.0 platform with useful tools and information to extend the trade show experience."

New home page highlights include "nyigf tv," a video showcase of exhibits and displays; an industry news ticker offering real-time industry and show information; and a panel of featured products which continuously rotate to feature various product categories representing the breadth, depth and quality of NYIGF offerings.

As part of this, NYIGF.com also will offer more detailed and comprehensive information about each of the Fair's eight divisions, with "snapshots" of each division listing key exhibitors, relevant retailers and related media outlets.

Links from the home page connect to the NYIGF presence on complementary social media sites, including Twitter, Facebook, flickr and YouTube. There is also a direct link to the Travel Planners site dedicated to GLM events, MyGLMTravel.com.

The new website was designed by Whereoware, on behalf of NYIGF. The New York International Gift Fair is produced and managed by GLM, LLC.

NYIGF is the nation's premier gift, home and lifestyle marketplace, with 2,800 exhibiting companies featuring an extraordinary breadth and depth of design-driven home fashion products and complementary giftware. Some 31,000 attendees from all 50 states and around the world are expected.

New York International Gift Fair


Must ReadView All

Textiles | On 20th Sep 2017

India needs to double cotton farmers’ income: top official

India needs to double the income of cotton farmers and non-farmers...

Textiles | On 20th Sep 2017

Pakistan seeks more JVs with China: textile minister

The Pakistani Government wants to forge more joint ventures (JVs)...

Apparel/Garments | On 20th Sep 2017

Egypt’s garment exports touch $941 million in 8 months

Egypt's garment exports touched $941 million in the first eight...

Interviews View All

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Top executives
Textile industry, India

The event should be organised every year

Amrit Sethia
SOIE

‘The intimatewear category in India is slowly becoming trend-sensitive.’

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search