Home / Knowledge / News / Textiles / Handicrafts output methods need to be upgraded – Designer
Handicrafts output methods need to be upgraded – Designer
16
Apr '10
Couple of days back, DC (Handicrafts), Ministry of Textiles, Government of India, Kohima, conducted a workshop on 'Prospect of designing in the development of handicrafts' in Nagaland.

During the workshop, Kos Zhasa, fashion and textile designer said that, traditional Naga handicrafts of Nagaland have been popular since ages. But, with the changing era, these handicrafts also need modification. Therefore, in order to make these handicrafts more competitive in the potential market of handicrafts and design, their production methods need to be upgraded.

Since, Naga art is popular in both Indian and foreign markets, Zhasa informed that, proper guidance to develop this art would help provide world-class production. She said, “Currently, the state fails to fulfill their market demand due to limited production and lack of good designs. The designs produced so far are restricted only for local consumption as they are very traditional in nature.

Naga lacks designers who can formulate new design concepts to launch handicrafts that can create an impression in markets other than their local or state markets. Moreover, owing to the ancient techniques of production, which are slow and tedious, clubbed with financial restrains, the production rate of these handicraft items is limited. This soars up the production cost and ultimately affects its sale.”

Handicraft products could get a fillip with qualified designers who understand the market. Also, marketing agencies would then buy these products if they are available at an appropriate price, stated Zhasa. She further informed that, a number of design workshop schemes were available under the DC (Handicrafts), Ministry of Textiles.

Handicrafts in the region that, are carved of wood work, bamboo or textiles would witness a good market demand if designed by qualified designers. The industry requires designers, who can formulate concepts that can help sell traditional art work in a new package. This will help boost the sale of Naga handicrafts, emphasized Zhasa.

Product modification, with the help of modern designing methods, meeting the requirements of the current market trends, is the only way for Naga handicrafts to find a potential market.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: American Apparel

Apparel/Garments | On 25th Feb 2017

Gildan to make some American Apparel products outside US

Gildan Activewear, which recently acquired US fashion brand American...

Courtesy: Kolon Sport

Apparel/Garments | On 25th Feb 2017

Kolon Sport to set up JV with ANTA for Chinese market

Kolon Sport, an outdoor gear and clothing brand of Korea based Kolon...

Designer Karishma Jumani with Niraj Jawanjal, founder and director of IIFW. Courtesy: IIFW

Textiles | On 25th Feb 2017

IIFW to bring together premium lingerie brands

India Intimate fashion Week (IIFW), dedicated to showcasing the...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search