Home / Knowledge / News / Textiles / Surat based Pratibha Group bets big on linen
Surat based Pratibha Group bets big on linen
03
May '10
The Surat textile cluster, is better known as the largest man-made fibre goods manufacturing hub in India, But now, in order to increase the viability and generate better returns, a textile entrepreneur is exploring opportunities outside the synthetic fabrics segment.

The Mr Mahendra Chaudhary owned, Pratibha Textiles Ltd has ventured into production of linen fabrics from natural fibres, which is derived from flax. As of date, the Aditya Birla group company, Jayashree Textiles is the biggest producer of linen in India and also has a chain of retail stores in the name of 'Linen Club”.

Linen is a high-value fabric, which is made from flax, a natural fibre, derived from the stalk of the flax plant and which is mostly imported. It is mainly meant for high-temperature summers, as it is a good conductor of heat, can be easily dyed, with very low fading properties and does not wrinkle easily.

Revealing his plans to Fibre2fashion, Mr Rakesh Chaudhary, Director of Pratibha Textiles Ltd said, “Owners of textile mills & other weaving & yarn preparatory segments are diversifying to power projects & other activities. We opted for manufacturing of linen fabrics and as of date, we are the only producer of linen fabrics in Surat.

Continuing he said, “Linen is made out of natural fibre; flax and has better luster and sweat absorption properties and also a better value addition”. Discussing their expansion plans he revealed that this year, they will raise their capacity by 50 percent and in the next year, they will double capacity.

When asked about the future of linen fabrics in the Surat market, he optimistically replied by saying, “Nothing is impossible in Surat, however since the working capital requirement is huge, small & medium enterprises will find it difficult, but big textile players are closely watching and they may also venture in to linen production, but not in near future”.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: H&M

Apparel/Garments | On 30th Mar 2017

H&M group's sales increase 7% in 3 months to Feb '17

The H&M group's sales including VAT amounted to SEK 54,369 million...

Textiles | On 30th Mar 2017

India Inc should work for July 1 GST roll out: Fin sec

The Goods and Services Tax (GST) will take India into a very exciting ...

Textiles | On 30th Mar 2017

Lok Sabha approves 4 supplementary GST legislations

The Lok Sabha has approved four supplementary Goods and Services Tax...

Interviews View All

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search