In order to cash in on the strong sales of its “Vortex” spinning machines and to expand the same, Murata Machinery Ltd is launching a permanent outlet for the brand in Shanghai in May 2011. This would be the first ever exclusive “Vortex” outlet across the globe.
More and more companies prefer to install Vortex machines, due to its aptness to spin rayon yarns which are reasonably smooth with great anti-pilling traits.
Several spinners in China and Southeast Asia have already installed Murata machines, while the company is stressing on bringing the advantages of “Vortex” yarn to the notice of apparel producers.
A leading Bangladeshi firm has also installed “Vortex”, and owing to the same, there has been a rush in inquiries from the firms from competing as well as other countries like Indonesia, India, Turkey, China and Vietnam which have shown great interest in introducing the machines in their firms.
Moreover, Murata is also hopeful about new inquiries coming in from Pakistan, as a leading Pakistani firm has decided to install the company's machinery.