Home / Knowledge / News / Textiles / Egyptian cotton is the true 'Elegant' bedding material
Egyptian cotton is the true 'Elegant' bedding material
06
Jun '11
With cotton prices at a historic high, Elegant Linens, luxury bedding retailer, suggests consumers now need to be even more vigilant in their research when it comes to making luxury bedding purchases. The distinctions between true Egyptian cotton – cotton that provides the foundation for genuine luxury bedding – versus regular cotton blends – which may be labeled inappropriately as Egyptian cotton – are critical. Knowledge is power. In a volatile cotton market, consumer education equals consumer confidence.

The market pages have been buzzing over rising cotton prices lately and among luxury bedding experts, discussions have been developing around the growing prominence of the rather idiosyncratic labeling of Egyptian cotton articles worldwide. From January 1, 2010 until the high on March 4, 2011, the price of cotton increased by 300%. With prices going up and consumers desiring a good deal, deceiving labels sing a siren song to customers. If enticed to buy, however, a customer will soon learn the key difference between cotton vs Egyptian cotton: quality. Elegant Linens, luxury bedding retailer, reiterates that true luxury bedding will stand the test of time and suggests that clients in the luxury bedding market take extra care to ensure that the products they are purchasing are genuine articles of real Egyptian cotton.

Most cotton comes from overseas, with China and India producing the largest shares. Flooding damaged cotton crops in Pakistan last fall, further driving demand in India, which combined with demand increases from China, India, the US and Brazil. All of these factors culminated, causing a dramatic inflation of cotton prices. While the cotton produced outside of Egypt is certainly useful, the majority of it would not provide the basis for luxury bedding material. When considering cotton vs Egyptian cotton, note that Egypt holds the rare treasure of the Nile River Valley, which has a particularly ideal landscape and climate for growing rich, extra long staple cotton fibers. This genuine Egyptian cotton is what luxury bedding designers and consumers love best. As Sharon Johnson, cotton analyst, remarks, “...Egyptian cotton is the cotton you want to melt in after a hard day.”

A particular variety of this Egyptian cotton is the highly sought after Giza cotton. When it comes to numbers and Giza, the lower the number, the higher the quality. Once, Giza cotton was reserved for royalty. Now, the lower numbers, like the Giza 45, are available to the general populous for consumption. Find real Giza and one will find real luxury bedding comfort!

Currently, the cotton vs Egyptian cotton issue has also been complicated by non-regulation of labeling practices among cotton product producers. A savvy online shopper may be able to find “400 count ESL Egyptian cotton sheets” for as little as $70. However, will these sheets have the ultra soft, cool and smooth hand of a true 400 thread count, Egyptian cotton percale sheet set from a genuine luxury bedding designer? No. Will they get softer wash after wash? No. Is one sure to find pilling, loose or broken threads in these sheets? Yes. And why? Because they do not contain extra long staple fibers, they are not made entirely (if at all) of Egyptian cotton, and they have not been finished by a luxury bedding house that can produce the finest hemstitching, embroidery, and other finishing details the world can offer.


Must ReadView All

UK retail firms urge Hammond to ease business rates burden

Textiles | On 20th Nov 2017

UK retail firms urge Hammond to ease business rates burden

Top British retail company CEOs have urged UK finance minister...

L-R: Surya Ajay Agarwal (Director - Donear), Vikram Mahaldar (MD - OCM) & Rahul Rajendra Agarwal (Director - Donear)

Textiles | On 20th Nov 2017

Promoters of Donear Group acquire OCM Woolen Mills

The promoters of Mumbai-based Donear Group have announced the...

Courtesy: Cornell

Textiles | On 20th Nov 2017

Cornell’s tech allows customisation of woven fabrics

Cornell Professor Steve Marschner and Rhode Island School of Design...

Interviews View All

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search