Home / Knowledge / News / Information Technology / Alliance Data inks deal with Christopher & Banks
Alliance Data inks deal with Christopher & Banks
04
Nov '11
Alliance Data Systems Corporation, a leading provider of loyalty and marketing solutions derived from transaction-rich data, announced it has signed a new long-term agreement to provide private label credit card services for Christopher & Banks, Inc., a wholly owned subsidiary of Christopher & Banks Corporation.

The Minneapolis-based retailer of women's clothing was founded in 1956 and specializes in unique, versatile clothing and accessories for women, in missy, petite and woman plus sizes.

Christopher & Banks Corporation operates 776 specialty retail stores in 45 states, including 487 Christopher & Banks stores; 238 CJ Banks stores, providing plus-size women's clothing; 28 dual concept stores offering an assortment of both Christopher & Banks and CJ Banks apparel; 23 outlet stores; and the Christopher & Banks and CJ Banks websites.

Under terms of the agreement, Alliance Data will provide Christopher & Banks and CJ Banks with private label credit card services, including receivables funding; card authorization; credit card issuance; statement generation; remittance processing; and customer service functions, as well as account acquisition, activation and retention strategies and programs.

Through its suite of credit and marketing tools, Alliance Data will provide Christopher & Banks private label credit card account holders with benefits designed to support repeat purchases and strengthen customer loyalty by leveraging the success and reach of the company's existing Friendship Rewards program. Cardholders also will be automatically enrolled in Friendship Rewards and will benefit from cardholder-only, value-added features.

"Our customers are busy women who look to Christopher & Banks to help them dress with versatility, style, and value," said Larry Barenbaum, president and chief executive officer at Christopher & Banks.

"For us, the Christopher & Banks and CJ Banks credit card program is a critical way to extend our brand recognition and create additional customer excitement around our new look and shopping experience. We look forward to collaborating with Alliance Data to deliver a robust private label credit card program that reflects our attention to customer service and meets our customers' needs and expectations."

"Christopher & Banks customers are savvy, smart shoppers, and we're excited to partner with a company whose tremendous customer service philosophy aligns directly with our own -- with a focus on quality and creating engaging customer relationships," said Melisa Miller, president of Retail Services for Alliance Data.

"With our goal of driving sales and long-term customer loyalty for the Christopher & Banks brands, Alliance Data is privileged to have the opportunity to use our extensive cross-channel retail expertise to help them deliver a superior branded experience to their customers."

Christopher & Banks Corporation is a Minneapolis-based specialty retailer of women's clothing.

Alliance Data and its combined businesses is North America's largest and most comprehensive provider of transaction-based, data-driven marketing and loyalty solutions serving large, consumer-based industries.

Alliance Data Systems Corporation

Must ReadView All

Neelesh Hundekari speaking at the event. Courtesy: Subir Ghosh

Textiles | On 27th May 2017

Fabric of Change initiative announces €250000 scaling fund

The Fabric of Change initiative of Ashoka and the C&A Foundation is...

Pakistan's Finance Minister Mohammad Ishaq Dar presenting Budget 2017-18 in National Assembly in Islamabad on May 26. Courtesy: PID, Pakistan

Textiles | On 27th May 2017

Pakistan Budget 2017-18 proposes 4 new measures

To support the textile sector in Pakistan, finance minister Mohammad...

Textiles | On 27th May 2017

Indian exports can touch $325 bn in 2017-18: FIEO

Indian exports are on upward trend in last few months as the country...

Interviews View All

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search