Home / Knowledge / News / Information Technology / Fashion house Dsquared2 adopts Centric 8 PLM suite
Fashion house Dsquared2 adopts Centric 8 PLM suite
22
Feb '12
Dsquared2 S.p.A., the high-end Italian fashion house, has selected product lifecycle management (PLM) software from Centric Software, Inc., for all product lines. Dsquared2 has purchased the entire Centric 8 PLM suite to manage the product development and sourcing process of its women's and men's apparel, footwear, bags and accessories lines.

The company will use Centric 8 to increase overall process efficiency, from concept to pre-production, and to accelerate the introduction of new collections, according to Gianfranco Maccarrone, Dsquared2's CEO. “Centric's PLM system will help Dsquared2 obtain greater visibility and control of costs and margins, a critical aspect in the current fluctuating market,” says Maccarrone.

Headquartered in Milan, Dsquared2 attracts a sophisticated and forward-thinking clientele, including many celebrities, with its unique philosophy of “alternative luxury,” according to Maccarrone. “For our purposes, Centric's PLM system clearly stood out from the other PLM solutions we addressed,” he explains.

“Not only is Centric 8 a complete PLM solution able to manage the product lifecycle in an end-to-end manner, it also embeds best practices from the fashion industry as standard functionality – with no need to customize,” says Maccarrone. The CEO also cites Centric's ease of use, a critical factor for PLM system user adoption. “What has impressed us most, though, is Centric's PLM mobile strategy, which extends the functionality of PLM,” he says.

“Our work with Dsquared2 is an excellent opportunity to continue our leadership in the worldwide, high-end fashion brands market,” says Chris Groves, CEO of Centric. “Helping the company's design and marketing teams develop products with the full Centric 8 PLM suite—including mobile apps—is a tremendous application of our Agile DeploymentSM methodology for PLM software."

Dsquared2 designs, develops and markets a portfolio comprised of women's and men's collection, footwear, bags and accessories. The company operates 16 retail stores in cities throughout Europe, the Middle East and Asia, including flagship stores in Milan and Paris. The ready-to-wear collections of Dsquared2 are licensed worldwide by Staff International S.p.A., a company belonging to the Only the Brave Holding Group, that also produces iconic brands including Maison Martin Margiela and Viktor&Rolf.

Centric Software is a leading provider of product lifecycle management (PLM) software for apparel, luxury goods and consumer goods companies. Centric 8 delivers easy-to-use functionality to manage critical, inseparable business processes, including product development, sourcing, line planning and profitability management, through a modularized system that implements and delivers value rapidly.

Centric Software Inc

Must ReadView All

Textiles | On 26th May 2017

Lenzing unleashes new eco-friendly fibre

There's a new eco-friendly fibre on the anvil—Austrian speciality...

Apparel/Garments | On 26th May 2017

PVH Corp Q1 2017 revenue rises 4%

The first quarter revenue of fiscal 2017 at apparel marketer PVH Corp ...

Courtesy: Levi Strauss & Co

Apparel/Garments | On 26th May 2017

LS&Co. to fund water saving solutions

LS&Co. will fund to the tune of more than $350,000 the solutions...

Interviews View All

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

DK Sharma
Velocity Apparelz

We constantly communicate with employees at all levels

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search