Home / Knowledge / News / Information Technology / B. Moss Clothing Company lands on its feet
B. Moss Clothing Company lands on its feet
26
Mar '10
B. Moss Clothing Company has re-established 69 years of brand loyalty by creating a full featured, E-Commerce website platform.

Since 1939, B. Moss Clothing Company had been a staple in the apparel industry with over 70 retail stores throughout the US. The Moss family owned and operated the apparel chain until it closed in December 2008. Under new management and direction, the Krawchick family is proud to usher in a new era for the famed brand -- the online era. B. Moss Clothing is now officially "plugged in" at website.

B. Moss generated $65 Million a year in sales and was well situated as a fashion leader in key markets across the Northeast, Southeast, Mid-Atlantic and Midwest. The updated E-Commerce business is capitalizing on their high customer brand loyalty and also expanding their presence in the global fashion marketplace.

B. Moss Clothing offers contemporary womenswear at affordable prices. Targeting the fashion-conscious woman with classic taste, B. Moss' collection introduces timeless pieces updated with trend-driven styling.

The Krawchicks have decades of experience from the prior "brick-and-mortar" operations, and are committed to the family-owned operational approach. "Simple web presence alone can not define B. Moss' goals. We are here to digitally translate a sense of family and tradition, establishing a continuation of the many wonderful relationships we had with our prior customers," said Fred Krawchick, CEO of B. Moss Clothing Company.

Senior Vice President Adam Krawchick is capitalizing on today's technologically driven society by executing a clean, web 2.0 design and layout complete with all the bells and whistles of a full-featured E-Commerce web platform. Some of the many features of the website include custom accounts for all B2C transactions (as well as B2B), product reviews and discussions, newsletters, promotions, cloud tags, Facebook client interaction all designed to give the customer an expansive shopping experience.

"Usability and security are top priorities, the site must be intuitive and include all of the obvious safety and security protocols," states Adam. "From initially typing in the web address to final delivery of merchandise, B. Moss combines quality, fashion forward, affordable clothing with an easy-to-use, safe, online shopping experience."

B. Moss Clothing Company

Must ReadView All

Textiles | On 24th Jan 2017

Textile industry demands relaxation of laws from Budget

The upcoming Union Budget 2017-18 should focus on relaxing certain...

President Donald Trump; Courtesy: White House

Textiles | On 24th Jan 2017

US sets ball rolling for withdrawal from TPP

President Donald Trump has set the ball rolling for withdrawal of the ...

Textiles | On 24th Jan 2017

Indian cotton consumption estimated at 290 lakh bales: CAI

The domestic consumption of cotton during the crop season 2016-17...

Interviews View All

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search