Home / Knowledge / News / Information Technology / Serge Blanco to roll-out RFID for item-level identification
Serge Blanco to roll-out RFID for item-level identification
29
Apr '10
French luxury sportswear designer and retailer Serge Blanco has expanded the item-level RFID tracking system of TAGSYS, by testing the tags at the retail level for tracking inventory at one of its stores.

Serge Blanco and TAGSYS have worked together closely since early 2008 developing RFID solutions that can be leveraged across multiple applications and to support a variety of business processes, both in the supply chain and in-the-store. Following a successful deployment in its distribution center with several million articles 'tagged', Serge Blanco is now taking another significant step toward achieving complete, item-level visibility for its entire retail network.

“Using the TAGSYS RFID for Retail solution in our stores will give us real-time information about our inventory, sales and shrink,” said Mathieu Pradier, Vice President of Operations at Serge Blanco. “We will use the information to improve our replenishment processes and inventory management, which we believe will lead to optimum merchandise availability levels, an enhanced customer shopping experience and ultimately increased sales.”

This groundbreaking initiative builds on Serge Blanco's roll-out of the technology at its distribution center, where it tracks over 1.5 million items per year. The process begins by applying TAGSYS UHF RFID tags to all of its products. On arrival at the store, the merchandise is received into the back room and then moved to the retail floor. The RFID tags are read as they pass through UHF portals positioned at a variety of checkpoints. As the events are recorded, the inventory is automatically updated within the store's management software.

Fitting rooms have also been equipped with RFID stations, enabling Serge Blanco to accurately access the conversion rates of products that customers try on versus the ones they actually purchase. On the shelves, inventory is also performed on a regular basis to make sure that the right items are available to customers and not hidden away in the back room.

At the point of sale, inventory is updated real-time as customers are expedited through the checkout process; contributing to a reduction in cycle counting for the store employee and an improved purchasing experience for the consumer. The RFID infrastructure also helps to reduce shrink as stock control and security are maintained using the same RFID tags. By installing one chip on its products at the point of manufacture, theft management has become an additional benefit for Serge Blanco rather than a single separate application.

“We are extremely pleased with the reliability and performance of the TAGSYS solution,” added Mathieu Pradier. “Their understanding of our business processes and specific application requirements has given us the confidence to move forward with this exciting, new initiative. From system design to integration and post sales technical support, TAGSYS has made things easy every step of the way.”


Must ReadView All

ITC, ICS tie up to help Moroccan textile value chain

Textiles | On 21st Apr 2018

ITC, ICS tie up to help Moroccan textile value chain

The International Trade Centre (ITC) has partnered with ICS, which...

Bangladesh garment manufacturers call for fair pricing

Apparel/Garments | On 21st Apr 2018

Bangladesh garment manufacturers call for fair pricing

Bangladesh garment manufacturers want a ‘commensurate adjustment’ by...

Pak ministry proposes extension to PM package for 2018-19

Textiles | On 21st Apr 2018

Pak ministry proposes extension to PM package for 2018-19

Pakistani textile ministry has reportedly proposed extending the...

Interviews View All

Headhonchos
Indian textile value chain

Adopt innovative techniques, go for automisation rather than being...

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Urmil Arya

Sushila International, a well established textile organisation established ...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search