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Accessorize implements Venda's SaaS ecommerce
02
Aug '10
Venda, the world's largest on-demand ecommerce provider, announced that Accessorize has selected Venda's SaaS ecommerce platform for international expansion to power its new online stores for Accessorize across Europe and the US.

With online year-on- year growth almost double in 2009, parent-company Monsoon decided to establish an independent online site for its fashion accessory brand Accessorize, mirroring its positioning on the high street. Having successfully utilised the Venda platform for www.monsoon.co.uk, Monsoon selected Venda again. The Accessorize site will make use of the latest technology from Venda's ecommerce solution to create a customer-friendly shopping experience including social elements, dynamic navigation, flash and behavioural merchandising, all supported by Venda's global community of interest that includes technical and business support.

Venda's SaaS eCommerce platform will provide Accessorize with an easy-to-integrate solution, with features that make managing and updating the system simple and efficient. Venda will handle all the maintenance, hosting, upgrades and system integrations that keep the site current and provide for a modern eCommerce shopping experience.

Steve Back, CCO of Monsoon and Accessorize commented: “We were pleased by Venda's approach to successfully hosting Monsoon's eCommerce offering and supporting us through the growth we have seen over the last 3 years and their reliability and availability is very strong. By creating an online experience similar to walking into an Accessorize store, the return on investment from the online opportunity is sizeable.”

“Venda clearly understood how to translate high street retail into online and helped create a tailored solution to our specific requirements. The company's familiarity with the complex US tax and payment system all brought peace of mind and will allow us to successfully expand into a tough and competitive market.”

Eric Abensur, Group CEO at Venda, added: “Successful retailers such as Monsoon and Accessorize realise the importance of the evolving ecommerce channel for maximising its commercial benefits. We are excited to be involved in the next stage of growth for the company as it expands its international customer focus and look forward to delivering them further incremental revenues through their online channel.”

As part of the expansion, the online store will be available in five different languages across Europe, namely English, German, French and Danish.

Venda's highly flexible on-Demand eCommerce platform shatters the economics, risks, and complexity traditionally associated with deploying world-class eCommerce sites.

Venda Inc

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