Home / Knowledge / News / Information Technology / StyleSage unveils new online trend features for retailers
StyleSage unveils new online trend features for retailers
09
Oct '17
Courtesy: StyleSage
Courtesy: StyleSage
StyleSage, an IT firm for the fashion industry, has unveiled two trend features, Social Media Image Recognition and Search data, for more accurate and data-driven trend forecasting. Retailers can remove the guesswork and de-risk their decisions on what to bring to market, by pairing design details of influencer posts against consumer search behaviour.

The Social Media Image Recognition feature enables one to pinpoint and quantify, via cutting edge image recognition and machine learning technology, which garments, colours, and design attributes are emerging on social media. With influencer data that is also geo-segmented, one can see precisely where and when trends are rising in popularity and get the right product to market sooner.

The image recognition-based technology is paired with search data which tells one what stage a trend is at and whether one should buy into it. StyleSage’s tool connects the dots by combining search data, geographic mapping of peak interest, and social media and editorial visualisations, to enable profitable product development and design decision-making.

The key product features include image recognition, which extracts garment type, colour, and design attributes at the individual post and aggregated level; geo-targeted influencer data; search and filter by brand and keyword tags; historic search data; pairing of search data with influencer posts to highlight a trends’ various applications; and editorial visualisations for product development and design inspiration. (GK)

Fibre2Fashion News Desk – India


Must ReadView All

5.5% rise in US holiday retail sale, exceeds expectations

Apparel/Garments | On 17th Jan 2018

5.5% rise in US holiday retail sale, exceeds expectations

US holiday sales in November-December last rose by 5.5 per cent to...

West Bengal to showcase Metiabruz as RMG hub at BGBS 2018

Apparel/Garments | On 17th Jan 2018

West Bengal to showcase Metiabruz as RMG hub at BGBS 2018

To double exports of readymade garments (RMG) in the next three...

Pakistan’s PHMEA wants end to polyester yarn import duties

Textiles | On 17th Jan 2018

Pakistan’s PHMEA wants end to polyester yarn import duties

The Pakistan Hosiery Manufacturers and Exporters Association (PHMEA)...

Interviews View All

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.8%
No
13.5%
Skip
17.7%

Total Votes: 96

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.5%
No
29.2%
Skip
7.3%

Total Votes: 96

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.5%
No
9.4%
Skip
3.1%

Total Votes: 96

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.3%
No
8.3%
Skip
9.4%

Total Votes: 96


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search