Footwear industry revival to take 6-9 months
Hollywood Footwear’s story began in 1946 when Jummabhai Ajani started the business in a small store in Abids, the oldest business zone in Hyderabad. In 1970, he shifted the business to Abid’s main road along with his youngest son Sherali J Ajani. In 1986, a new retail outlet was added at Mubarak Bazaar Lane. Sherali Ajani’s sons, Ismail S Ajani and Asif Ajani joined him in building the brand name. Managing Partner Ismail S Ajani spoke to Fibre2Fashion about the impact of the COVID-19 crisis on their business.
In which specific areas are you facing major issues?
What steps are you taking to face the challenges you have cited above?
How critical would be the anticipated loss or reduction of trained manpower on fronts like manufacturing, warehousing, supply chain etc for your business?
Have you quantified your projected losses, the basic anticipated work loss etc?
Are there any thoughts within individual members, trade associations to come together and work cohesively so that losses can be minimised?
By when are you expecting the revival process to commence?
Is your business entity expecting any specific measure from the government or its nodal departments?
There is a lot of talk about rewiring businesses to arrive at the new normal. Are you thinking about this at the company level or collectively as an industry?
DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.