Turkey : Amazon trying to enter Turkish home textile product market

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Amazon trying to enter Turkish home textile product market

25
Sep '17

Amazon has noticed Turkey’s potential in e-commerce and is discussing with the Turkish ministry of economy to enter the market there, according to Süleyman Kocasert, chairman of Denizli Exporters' Association (DENIB), which represents exporters based in Denizli, an industrial city in the country’s south-west dubbed as ‘the capital of textile’.

Top executives of Luxembourg-based Amazon Europe, hosted by Turkey's ministry of economy, met DENIB exporters last week and briefed them on possible ways of cooperation and trading methods on the Amazon platform. They also inspected the production technology, quality and delivery speed at the manufacturing sites, a news agency in Turkey reported.

Amazon executive Shibu Thrakan said the availability of daily shipments to almost every point in Europe is an important advantage. Kocasert expects Amazon to quickly increase its purchases from Denizli within a short span of time.

As e-commerce in Turkey is in its initial stage with a share of less than 5 per cent of the total home textile product exports, cooperation with Amazon will offer the needed boost to the country's trade, Kocasert added. (DS)

Fibre2Fashion News Desk – India

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