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AMI, which is the largest apparel trade fair in South of India, started in 2015 and till date has conducted 19 fairs. This edition of the fair has been named Advait, which in Sanskrit means ‘one of a kind’ or ‘unique’. AMI has been conducting exceptional fairs, inviting nearly 3500 retailers per edition and hosting brands, MBO’s, chain stores, all under one roof to showcase more than 125 brands from Mumbai in every edition.
This year too AMI will have more than 100 brands from Mumbai showcasing their latest fashions and trends for festive season, especially Diwali to retailers across Tamil Nadu. Some of the key brands including Era, Geevankee, Nextlook by Raymond, Femi Designs, Fayon Troupe, Lafille, Final Choice, EL2, and many more, will showcase their collection this time too.
“We are glad to see that our initiative has helped many SME’s and MSME’s grow and strengthen their business model. The idea behind starting AMI was to consolidate the entire Indian apparel market and provide one stop solution to industry colleagues. We are glad our peers have supported and motivated us in the same,” said Nikhil Furia, key organiser, AMI. “We will continue to stick to our aim of building a robust community for all apparel industry individuals and bridge the gap between manufacturers, retailers, agents and suppliers.” (PC)
Fibre2Fashion News Desk – India
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